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中部地區國民小學學校公共關係現況與學校效能之關係研究

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圖 2-3  科際整合的公共關係  資料來源:蔡璧如(1980)。台北市政府推展市民公眾關係之研究,頁431。 未出版碩士論文,國立政治大學教育研究所,台北。  由圖2-3可知,與公共關係有關的學科和實務技術很多,欲使公共關係之實 際推展工作有較好的成果,必須對公共關係的理論基礎有所認識,本研究以行政 學、哲學、傳播學、行銷學四個領域加以說明學校公共關係的理論基礎﹕  (一)學校公共關係的行政學-系統理論  1960 年代以前的組織研究,無論是管理學派、人群關係學派等,都是以靜 態的觀點來分析組織,視組織為
表 3-6 中部四縣市正式問卷調查有效樣本基本資料  縣市  項目  組    別  數量     百分比  男  323 44.7性  別  女  399 55.3 校長  53 7.3 教師兼主任  136 18.8 教師兼組長  176 24.4擔任職務  班級導師或科任教師  357 49.4 1-5 年  102 14.1 6-10 年  134 18.6 11-15 年  172 23.8 16-20 年  165 22.9服務年資  21 年以上  149 20.6 師範或師專畢業  24 3
表 3-8  國小學校效能(預試問卷)量表決斷值、校正後試題與總分之相關係數及題目刪減 後的α係數分析表 題號  決斷值  (CR)值  校正後試題與總分之相關係數 題目刪減後的 α 係數 刪除/修改  B1  3.010**  .589 .961 B2  6.272***  .669 .960 B3  5.174***  .758 .960 B4  4.163***  .690 .960 B5  4.339***  .740 .960 B6  3.763**  .643 .961 B7  3.301**
表 3-10  國小學校公共關係現況調查問卷(預試問卷)因素分析摘要    因素層面  題號  因素負荷量  共同性  特徵值  解釋變易量(%)  累積解釋變易量(%)  A11  .859  .604 A10  .789  .813 A7  .754  .704 A9  .683  .801 A13  .504  .808 A14  .487  .607物質支持  A5  .448  .683 4.760 16.999 16.999 A21  .786  .817 A3  .721  .740 A28
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