3. Product Overview
3.5. Product development roadmap
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fees summary for payment in advance. After payment is made in accordance with the prescribed payment terms, BX BSPs will commence the relevant work. Any documents that require signing will thereafter be couriered to BX BSUs for their attention. Once all items for registration purposes are available and ready, registration filings and payment will be lodged. The last step is for BX BSUs to wait for the arrival of the registration certificate.
3.5. Product development roadmap
BX recognizes the importance of continuous product improvement/innovation. As such, BX has devised the following 3-year product development roadmap as guideline:
All BX BSUs can voluntary sign-up as registered members (“Registered BX BSUs”) in order to enjoy certain perks reserved for Registered BX BSUs.
Membership sign-up enables BX to collect useful user data to help it improve the BX platform and thereby increase customer satisfaction.
There are two ways to complete membership sign-up: completion of an online membership registration form, or use one of the following social media membership accounts: Facebook, LinkedIn, Google, Twitter, Sina Weibo, Yahoo, Baidu. Sign-up and any subsequent sign-in will be quicker when Registered BX BSUs registered with a social media membership account.
During membership sign-up, BX BSUs can further choose to be ‘individual user’
or ‘business user’: the former is for occasional users of the BX platform while the latter is for industry professionals (such as a lawyer) who repeatedly use the BX platform to assist other BSUs. For the ‘business user’ category, BX will introduce
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an invitational-only profit sharing program to reward those local users with the heaviest or potentially heaviest traffic (“Local BX Reps”).
Any BX BSUs who for whatever reason are uncomfortable using the BX platform by themselves can ask the aforementioned Local BX Reps who are located in the same locality as them to assist them with the use of the BX platform.
These Local BX Reps will be scrutinized and certified by BX, and be allowed to share profit with BX for every business service transaction they have helped completed on the BX platform. Such profit will be an additional revenue stream to the Local BX Reps on top of the service fees they will have earned from spending the chargeable hours working on the BX platform on behalf of someone else.
These Local BX Reps are more likely to meet BSUs with overseas expansion need, and therefore have greater opportunity to promote the BX platform to them compared to BX undertaking the same task. They essentially act as the local outlets for ‘the BX platform’ experience.
BX will formulate a loyalty program to reward BX BSUs and BX BSPs.
The loyalty program is designed to encourage: (1) BX BSUs to engage BX BSPs through the BX platform (as opposed to BX BSUs finding BX BSPs on the BX platform but bypassing it when actually engaging them); (2) BX BSPs to get works from BX BSUs through the BX platform (as opposed to BX BSPs persuading BX BSUs to bypass the BX platform for works which can be done through it).
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The loyalty program will encourage cross-referral among BX BSPs (as opposed to one BX BSP referring non-BX BSPs to BX BSUs when there is already another BX BSP on the BX platform who is capable of undertaking the work).
Thirdly, the loyalty program will encourage BX BSUs to promote the BX platform to non-BX BSUs irrespective of whether they know of any non-BX BSPs who can undertake the same work.
To increase the exposure and usage of the BX platform, BX will release an easy-to-use internet tool that anyone can download free-of-charge and build into any websites (“BX Link”) which, with a click, redirects the viewers to the relevant landing page on the BX official website. The BX Link can provide convenience of accessing the BX platform to entities such as BX BSPs, non-BX BSPs, Local BX Reps, government agencies, professional self-governing associations, trade-related organizations, and industry bloggers.
To make it more convenient for Registered BX BSUs (especially those of the ‘business user’ category) to access the BX platform, BX will build a dedicated application for them (“BX BSU App”) and supply it free-of-charge to all Registered BX BSUs. Major features will include:
Available to computers and tablets, but not handheld mobile devices.
Has offline mode, so Registered BX BSUs can use most features of the BX platform without the need to stay online or go to its official website.
Correspond with BX’s customer service team instantaneously.
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Correspond with BX BSPs whom Registered BX BSUs have engaged for works.
The line of communication will be direct and secure.
Send feedbacks on the services performed by the BX BSPs, whether anonymously or otherwise.
To make it more convenient for BX BSPs to access the BX platform, BX will build a dedicated application for them (“BX BSP App”) and supply it free-of-charge to all BX BSPs. Major features include:
Available to computers and tablets, but not handheld mobile devices.
Has offline mode, so BX BSPs can use most features of the BX platform without the need to stay online or go to its official website.
Correspond with BX’s customer service team instantaneously.
Correspond with BX BSUs who have engaged them for works. The line of communication will be direct and secure.
Receives customer feedbacks on the services performed, whether anonymously or otherwise.
BX will build a special built-in toned-down application for the popular social networks (such as LinkedIn and Facebook) to take advantage of the viral effect these social networks have on offer (“Social Network App”). Not all features found on the BX platform will be made available on the Social Network App, just sufficient useful functions to make it worthwhile for BSUs to download, repeatedly use it and then
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hopefully share with their acquaintances and communities on the same social network.
BX will build into the BX platform a customer relationship management tool (“CRM Tool”) to help BX BSPs better manage those BX BSUs who became their customers as well as the demand on their resources (such as manpower).
In order to make it easier for BSUs to find BX BSPs and Local BX Reps, BX will build a dedicated appointment booking System (“Appointment System”). The Appointment System will initially be a part of the BX platform, and may eventually become a standalone platform of its own. All BX BSPs and Local BX Reps can be found on the Appointment System and any BSUs can access the Appointment System free-of-charge. The Appointment System may also be built into BX BSPs’ and Local BX Reps’ own official websites so that whenever any BSUs need to visit them about the BX platform, a simple click will redirect them to the relevant landing page on the Appointment System. In other words, making an appointment with BX BSPs and Local BX Reps becomes hassle-free – anytime and anywhere. The aim is to achieve a seamless fusion of online experience and offline experience for all BSUs.
BX will work with online payment service providers (such as Paypal) to make online payment on the BX platform possible. The obvious benefit of this is that BX BSPs can receive payment in a timely manner.
BX will, depending on the ease of migrating the outsource-able and standardize-able business processes onto the online platform, gradually introduce new business service categories to the BX platform.
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During the initial phase, company registration and tax registration will be the first two business service categories to be made available on the BX platform.
At the right timing, the following business service categories will be introduced (this list is by no mean exhaustive): company secretariat, notary public, intellectual property protection, product registration, customs and shipping, commercial property leasing, commercial insurance, property management, talent search and payroll, public relations and advertising, translation and printing.
BX will divide certain large jurisdictions into smaller sub-jurisdictions so that each such sub-jurisdiction can have its own BX BSPs. By having more geographical areas locally represented, the BX platform can become more relevant to the wider target audience.
BX will be careful so as not to divide any jurisdictions prematurely until there is sufficient evidence that a substantial number of geographical areas within the same jurisdiction can no longer be well-served by having just one nationwide BX BSP.
Countries that can be further ‘divided’ into sub-jurisdictions include5: China (22 provinces (not including Taiwan, Hong Kong and Macau), 5 autonomous regions, and 4 municipalities), India (28 states and 7 union territories), USA (50 states),
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federal districts), Japan (47 prefectures), Mexico (31 states and 1 federal district), Germany (16 states), United Kingdom (England, Scotland, Wales, and Northern Ireland), Argentina (23 provinces and 1 autonomous city), Canada (10 provinces and 3 territories), Malaysia (13 states and 3 federal territories), Australia (6 states and 3 territories).
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