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Planning Intellectual Property for Marketing Strategies in the Digital Content Industry

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(1)National Chengchi University College of Commerce Graduate Institute of Intellectual Property. Planning Intellectual Property for Marketing Strategies in the Digital Content Industry. Written by: Audrey H.Y. Kuan. Masters Thesis. Under supervision of: Paul C. B. Liu, Ph. D. July 24, 2006.

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(3) Unpublished work © 2006 Audrey H.Y. Kuan.

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