義守大學 98 學年度二年制在職專班考試試題
系別 應用英語學系 二年制在職專班 考試日期 98/5/16
考試科目 英 文 總頁數 1/3
※此為試題卷，請將答案填寫在答案卷內，未寫於答案卷內者，不予計分。
※不可使用計算機
備註：試題隨答案卷繳交 第 1 頁
說明：第一部份（30 題）為選擇題，共 80 分，請依題號將最適當的答案書寫於答案卷 上，答錯不倒扣。第二部份為英文作文，共 20 分，答案請寫於答案卷上。
第一部份：單一選擇題 Part I: 文法 (30%)
1. She is always _______ the ball.
(A) missing (B) to miss (C) missed (D) being missed 2. I _______ stay poor than become rich by dishonest ways.
(A) would rather (B) would better (C) would more (D) would like 3. He is good at reading, but his listening ability is ________ average.
(A) beyond (B) below (C) behind (D) within 4. I spent the last few days ________ those historic sites.
(A) visit (B) visiting (C) visited (D) to visit 5. _________ stay indoors? It’s raining outside.
(A) Why (B) How about (C) Why not (D) How come 6. Her sister bought three ________ of socks yesterday.
(A) pieces (B) lumps (C) pairs (D) tubes 7. He _________ neglect his duty.
(A) ought to not (B) not ought to (C) ought not (D) ought not to 8. This is the place _______ I saw him last night.
(A) that (B) which (C) what (D) where 9. Five kilometers _______ a long way if people have to walk.
(A) is (B) are (C) was (D) were 10. Why on ________ did you sell your newly-built house?
(A) place (B) earth (C) reason (D) ground
Part II: 字彙 (30%)
1. Mini-skirts are again in __________.
(A) fashion (B) recreation (C) event (D) diligence 2. I can’t ________ you wearing that dress.
(A) imagine (B) inform (C) appear (D) preserve 3. The Asian and African elephants ________ in size.
(A) unite (B) differ (C) refuse (D) tolerate
義守大學 98 學年度二年制在職專班考試試題
系別 應用英語學系 二年制在職專班 考試日期 98/5/16
考試科目 英 文 總頁數 2/3
※此為試題卷，請將答案填寫在答案卷內，未寫於答案卷內者，不予計分。
※不可使用計算機
備註：試題隨答案卷繳交 第 2 頁
4. I hope these flowers can ________ you.
(A) advise (B) comfort (C) hold (D) handle 5. I knew that they would _______ my proposal.
(A) combine (B) classify (C) accept (D) flutter 6. He likes a girl with long ________ hair.
(A) mere (B) extra (C) corrupt (D) straight 7. A small _______ of alcohol has been found in his blood.
(A) chair (B) item (C) area (D) amount 8. Columbus never got to ________ the New World.
(A) explore (B) attract (C) confine (D) found 9. He _________ the importance of better public relations.
(A) ruled (B) stressed (C) tight (D) disappointed 10. She ________ her degree from Stanford.
(A) encouraged (B) displeased (C) obtained (D) supplied
Part III: 閱讀測驗 (20%)
Refer to the following newspaper classified advertising index:
Auction ……….. 11 Automotive ……… 13-14 Business Opportunities ……….. 17-18 Capital to Invest ………. 19-20 Mortgages ……….. 16 Real Estate ………. 15
1. On which of the pages of the newspaper would one look to find the information on car sales?
(A) 13-14 (B) 16 (C) 11 (D) 17-18
2. Which of the following pages would most likely contain a list of homes for sale?
(A) 15 (B) 16 (C) 11 (D) 19
3. On which of the pages would one find the information on purchasing a convertible or limousine?
(A) 11 (B) 13-14 (C) 16 (D) 17-18 4. Under which designation would one find information on loans?
(A) Auction (B) Mortgages (C) Business Opportunities (D) Real Estate 5. On which page should you begin your research if you want to start your own business?
(A) Auction (B) Real Estate (C) Business Opportunities (D) Mortgages
義守大學 98 學年度二年制在職專班考試試題
系別 應用英語學系 二年制在職專班 考試日期 98/5/16
考試科目 英 文 總頁數 3/3
※此為試題卷，請將答案填寫在答案卷內，未寫於答案卷內者，不予計分。
※不可使用計算機
備註：試題隨答案卷繳交 第 3 頁
Advertising is the most difficult business of bringing information to great numbers of people. The purpose of an ad is to make people respond – to make them react to an idea, such as helping to prevent forest fires, or to make them want to buy a certain product or service.
At the beginning of the 20th century, advertising was described as “salesmanship in print.” If this definition were expanded to include radio, television, and the Internet, it would still stand today. The most effective way to sell something is through person-to-person contact. But the cost is high. Because it takes a great deal of time, it increases the cost of the product or service. However, advertising distributes the selling message to many people at one time.
6. This article is mainly about __________
(A) the most effective way of selling a certain product.
(B) advertising at the beginning of the 20th century.
(C) why advertising is a difficulty business.
(D) the definition of advertising.
7. According to this article, the most effective way to sell something is ___________
(A) through advertising. (B) putting an ad on the Internet.
(C) through mail order. (D) through direct contact.
8. The cost of selling through advertising is ___________ that of person-to-person selling.
(A) lower than (B) higher than (C) the same as (D) not so low as 9. “Salesmanship in print” refers to selling by putting ads ____________
(A) on television (B) in the newspaper (C) on the radio (D) on the Internet 10. From this article, we have learned that __________
(A) it is easy to make people buy something by advertising it.
(B) the purpose of an ad is only to make people buy a product or service.
(C) the cost of person-to-person selling is high because it takes lots of time.
(D) advertising brings the selling message to many people at one time, so it is more effective than person-to-person selling.
第二部份：英文作文 (20%)
Please complete the unfinished sentence “The most unforgettable thing in my life is ……” so as to make a good topic sentence. Then write a paragraph about 200 words starting with that topic sentence.
(內容: 5%, 組織: 5%, 文法: 4%, 用字: 4%, 標點符號及大小寫等: 2%)
