第五章 結論
第三節 研究限制與未來研究方向
2. 本研究研究過程定義了影響 MRO 工業品電子商務平台採用意圖的知覺整 合價值的前因變項並探討中介效果的存在
3. 經提供大規模的問卷發放來驗證本研究所提出的理論架構。
第三節 研究限制與未來研究方向
本研究係以高科技產業之涉及製造的企業成員為主要的研究對象，在回收的 有效樣本中，與 MRO 採購職務有直接相關的樣本數比例並不如預期。如前所 述，由於泰國的 MRO B2B 正處於萌芽期，許多高科技公司並沒有確切的 MRO B2B 負責人員，導致本研究的抽樣過程有所限制，無法很精確的接觸、篩選出完 全符合本研究預期抽樣的樣本背景，僅能透過某些相關業務人員來填答，這是本
研究的主要限制。對於未來有興趣高科技產業之 MRO 採購議題發展的學者，可 以在抽樣上加以著墨，以更嚴謹的方式粹取較適當的樣本。此外，本研究以高科 技產製造業為研究對象，基於產業特性與差異性，本研究結果可能無法對其它產 業作範疇性的推論。
在未來的研究方面，對於本研究未獲支持的假設部份可以加以修正、改進，
如組織績效及知覺整合價值、成本之關聯繼續進行實證分析，期許它們能給予往 後的學者一些研究方向之參考與建議。另一方面，MRO 採購管理與其相關的議 題依然甚少有文獻涉及與探討，故在這方面是值得後續學者再予以深入進行研 究；最後，由於本研究是局限於泰國高科技產業進行研究，倘若可以擴大研究領 域至跨國性、跨區性的比較，亦即將研究對象領域擴大到不同國家、不同地區之 高科技產業，對於跨文化差異、市場經濟規模、供應鏈體系是否會有所影響來進 行實證研究。
參考文獻
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附錄 A
中文問卷調查表
【 第一部分 】 基本資料 1.性別:
□(1)男 □(2)女 2.年齡:
□(1)20-未滿30歲 □(2)30-未滿40歲 □(3)40-未滿50歲 □(4)50-未滿60 □(5)60歲以 上
3.教育程度:
□(1)國中(含以下) □(2)高中職 □(3)大專院校 □(4)研究所(含以上) 4.工作職能:
□(1)生產 □(2)採購 □(3)業務 □(4)工程支援 □(5)研發 □(6)財務 □(7)資訊
□(8)人資 □(9)品管 □(10)其他 5.任職泰國高科技產業時間:
□(1)1~3年 □(2)4~6年 □(3)7~9年 □(4)9年以上 親愛的女士、先生們，您好:
本問卷旨在了解 泰國高科技產業 MRO（Maintenance 維護、Repair 維修、
Operation 運行）非 BOM 表 (Bill of Material)、非生產性物資的採購價值及 MRO B2B (Business to Business)採用意圖之影響因素，問卷採不記名方式填答，純屬學術研究 之用，絕對不會對外公開，請您放心依自身的經驗與感受來填答。您的寶貴意見，
不僅有助於本研究的完成，研究發現與建議更可做為泰國高科技產業未來訂定 MRO 採購政策及策略的參考，進而提升MRO 採購績效。
以下問卷內容提到之 MRO B2B 意指 MRO 工業用品網路電子商務平台，專業媒 合MRO 物資供需雙方的電子商務採購平台。
非常感謝您抽空填答，在此向您致上十二萬分的謝意。 敬祝 身體安康
國立高雄大學 EMBA 指導教授 吳建興 博士 研究生 黃姿綺 敬上 聯絡信箱
6.公司員工數
□(1)1000人以下 □(2) 1001-3000人 □(3)3001-5000人 □(4)5001-7000人
□(5)7001-9000人 □(6) 9000人 以上
【 第四部分 】 B2B 採購成本部分
【 第六部分 】 製造價值部分
【 第八部分 】 市場資訊價值部分
※ 填答說明：此部分共有4題，全部為單選題，請評估自己實際狀況來作答，
填答時有非常同意、同意、普通、不同意及非常不同意等五種等級，請以自 身感受到之等級來作答
題 項 非
常 不 同 意
不 同 意
普 通
同 意
非 常 同 意 1 公司覺得MRO B2B 採購有利於獲得市場訊息
2 公司覺得MRO B2B 採購不利於掌握市場脈動
3 公司對MRO B2B 採購能掌握供應鏈趨勢是有期待的 4 公司對MRO B2B 採購能協助分析供應鏈市場是有期
待的
＜問卷到此結束，感謝您的填答＞
意見欄：
感謝您撥空參與本次問卷調查，若您對本問卷有任何意見，請留下您的建議。
附錄 B
英文問卷調查表
【 Section I 】 Personal Information 1.Gender:
□(1)Male □(2)Female
2.Age:
□(1)20-29 □(2)30-39 □(3)40-49 □(4)50-59 □(5)60 and older
3.Education:
□(1)Below High School degree □(2)High School degree or equivalent
□(3)College & Bachelor degree □(4) Graduate degree Dear Sir /Madam,
This survey is being conducted by a student of National University of Kaohsiung as part of the Master Degree Thesis to understand the value of MRO Procurement (Maintenance, Repair, and Operation) and the determinants of B2B adoption intention in high-tech industry in Thailand. This survey will be anonymous and will be used for academic research only. The findings of the survey could be used as reference for the future development of MRO Procurement in Thailand’s high-tech industry.
To ensure the mutual understanding of MRO Procurement and MRO B2B in this survey, here MRO Procurement refers to the purchase of items and supplies that are utilized in the production process, and are not ultimately seen in the end products themselves. MRO B2B refers to the electronic market place that performs as a platform matching buyers ad suppliers for MRO items and supplies.
Thank you very much for your participation in filling out the survey.
EMBA of National University of Kaohsiung Advisor : Dr. Chien-Hsing Wu
Graduate Student : Tzu-Chi Huang Email :
4.Job Functions:
□(1)Production □(2)Procurement □(3)Sales □(4)Engineering Supports
□(5)Research & Development □(6)Finance □(7)Information Technology
□(8)Human Resources □(9)Others
5.Duration of working experiences in High Tech Manufacturing Sectors in Thailand:
□(1)1~3 years □(2)4~6 years □(3)7~9 years □(4)9 years and more
6. Number of employee in your company:
□(1)less than 1000 persons □(2) 1001-3000 persons □(3)3001-5000 persons
□(4)5001-7000 persons □(5)7001-9000 persons □(6) more than 9000 persons
7. How is the company’s MRO Procurement managed?
□(1) By a dedicated department □(2) Not by a dedicated department □(3) Others
8. Has the company implemented MRO B2B for MRO procurement?
□(1)Not yet implement MRO B2B □(2) Partially implement MRO B2B
□(3) Fully implement MRO B2B
【 Section II 】 B2B Adoption Intention
※ Directions: This section contains 3 questions. All of which are single-choice questions. Please rate your level of concern of each of the followings on a scale of Strongly Disagree, Disagree, Neutral, Agree and Strongly Agree.
Questions
Strongly Disagree Disagree Neutral Agree Strongly Agree
1 Company searches for the opportunity to adopt MRO B2B.
2 Company’s attitudes toward MRO B2B is positive.
3 Company adopts or will adopt MRO B2B.
【 Section III 】 Integrated Value of B2B Procurement
※ Directions: This section contains 4 questions. All of which are single-choice questions. Please rate your level of concern of each of the followings on a scale of Strongly Agree, Agree, Neutral, Disagree and Strongly Disagree.
Questions
Strongly Disagree Disagree Neutral 通Agree 同 意Strongly Agree
1 Company realizes the multi-value provided by MRO B2B.
2 Company has a positive attitude toward the integrated values come with MRO B2B.
3 Company expects for positive outcomes with the use of MRO B2B.
4 The company believes that MRO B2B cannot provide value to the company's operations.
【 Section IV 】 Cost of B2B Procurement
※ Directions: This section contains 4 questions. All of which are single-choice questions. Please rate your level of concern of each of the followings on a scale of Strongly Agree, Agree, Neutral, Disagree and Strongly Disagree.
Questions
Strongly Disagree Disagree Neutral 通Agree 同 意Strongly Agree
1 Company acknowledges that the analysis cost to adopt MRO B2B is acceptable.
2 Company acknowledges that the implementation cost of MRO B2B is acceptable.
3 Company acknowledges that the operation cost of MRO B2B is acceptable.
4 Over all, company acknowledges that the total cost to implement
4 Over all, company acknowledges that the total cost to implement