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補助人文及社會科學研究圖書計畫規劃主題:文化、創意與傳播

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報告內容

前言

國立交通大學於民國 84 年成立人文社會學院,至今18年,目前擁有近50萬

冊的人文社會學域相關圖書資料及約50萬種的電子書資源。由於文化、創意與傳

播相關領域書籍過去多集中在社會文化與新聞傳播部分,與創意相關部分的書籍

建置有限且零散在各大專院校圖書館,複本率並不高,其中文化、創意與傳播的

相關館藏,除傳播與工程傳播之外,明顯較為不足,加上鄰近的清華大學之相關

館藏亦有限,所以需要在這個方面大大加強。以相關關鍵字查詢本館館藏,如

creative economy、knowledge economy、cultural industry、digital content、new media &

technology、creative spaces、online community、popular culture、interactive media、cultural

diversity、communication technology等,共查得中西文圖書2,049 冊,顯示這些議

題有其一定的重要性。對於文化、創意與傳播產業的需要正在世界各地快速的成

長中。根據2009 年PricewaterhouseCoopers 出版社所出版的「全球娛樂和媒體觀

點」一書中指出,全球娛樂和媒體市場規模在2008 年達到1.7 萬億美金,並且預

估在2012 年能高達2.2 萬億美金。在文化、創意、傳播產業方面,亞洲地區被定

位為其中一個高速成長的市場,而台灣政府現階段在創意文化產業方面的發展特

別重視,《文化創意產業發展法》甫於2009 年底通過,刻正由文建會負責訂定

十三項子法細節與推動相關配套措施,以達到台灣「以文化立國、文化興國」的

願景。因此文化、創意、傳播圖書的典藏計劃在國內亦成為不可或缺,交通大學

計畫積極充實相關館藏,使傳播與創意文化領域書籍其更豐富、更符合研究與教

學的需求,以期使新竹地區大學圖書資源進一步擴充與整合,建置成一個創意傳

播書籍集中的區域,供全國教授、研究人員借用,成為全國人文社會特定領域的

研究重鎮。

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研究目的

本計畫的目標,在於建立文化、創意、傳播領域的圖書典藏。典藏價值及影

響, 對於台灣學術及研究圈而言,本計畫典藏的最終價值在於校際的合作與分

享。目前台灣各大學圖書館或是研究單位並無設立專門的文化、創意、傳播圖書

典藏,相關議題的書目趨於分散,缺乏系統化的規劃、典藏及分享,因此研究人

員及學校師生所需的圖書資源取得方式大多得透過跨校館際互借。因為文化創意

產業為國內新興的研究領域,國內相關的典藏不足及資源斷層,造成研究方向及

題材無法與國際接軌,缺乏創新。整體而言,本案期望建立文化、創意、傳播學

的特色典藏,除了規劃補足核心主題相關理論的典藏之外,也希望能擴充影響力

到跨領域的實務與應用層面,並加強館藏的深度、廣度、圖書資料的新潁性及增

加研究教學資源,達成長遠的資源分享及圖書推薦機制,成為台灣相關研究領域

的圖書資源中心,擴大學術的影響層面。

研究方法

本計畫共執行三年,依照採購年份排列重點與書單,隨時也會將新出版之相

關書籍加入採購清單。文化、創意、傳播學本身就是一門跨領域的學科,其相關

領域更是多元及繁雜。本計畫在規劃初期即邀請了各領域學者專家擔任典藏委員

會顧問,包括國內外學者、政府與產業專家、媒體與傳播學者、社會學者、文化

研究、以及文學領域學者等,這些專家在書單的徵集過程中,提供本計畫意見及

方向。除了最核心的文化、創意及傳播學門之外,還納入商學、法律、地理、教

育、中文等相關領域的資源,期待能擴充本校現有的館藏,建立台灣獨一無二的

特色資源。計畫第一年度採購重點,著重於收錄文化、創意與傳播相關理論的核

心理論典藏。基礎核心領域包括:文化相關理論、創意產業相關理論、傳播相關

理論。第二年度的採購重點則著重於收錄文化、創意與傳播產業現況與實務的相

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關典藏。基礎核心領域包括:文化相關現況與實務、創意產業相關現況與實務、

傳播相關現況與實務。而第三年度的採購重點在於文化、創意與傳播的跨領域相

關應用,其中核心領域為商學、法律、地理、教育、中文等相關學科,以及補齊

關於文化、創意與傳播領域核心專家學者的其他相關著作。為了配合文化、創意、

傳播產業的課程教學編排及研究性質,本計畫特別集結了理論基礎、實務及應用

發展等面向的圖書資源,提供學術研究者及學校師生完整全面的典藏。此外,本

典藏的服務對象能透過理論-實務-應用的循環模式,了解知識與理論的落實,引

導及驗證的脈絡流程,以及從實務中重新架構理論。本計畫主要查詢之英文關鍵

字詞分為五大類,包括Creative Culture & Economy、New Media & Technology、

Creative Spaces、Sub-Industries 以及Others ,細目如下:

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結果與討論

依據以上的檢索值進行查詢,另外再加上各書商提供的資料。刪除不相關、

重複的書籍名單之後,購買書籍皆先由國科會進行複本率的審查。本計畫第一年

度購買外文書籍已到冊966本,第二年度已購買外文書籍已到冊1068本 (其中144

本為日文書)及配合款已購買書籍到冊262本,第三年度則購買外文書籍已到冊

586本(其中6本為日文書)、中文書到冊36本以及配合款已購買書籍到冊265本,三

年共到冊3183本。第一、二年由國科會補助經費的部分所購得之書籍,複本率低

於3%,是相當理想的結果,遠低於國科會規定之比例;第三年則因部分新上市

之書籍來不及趕在5月前到校,故選擇之書單複本率較高,但仍在國科會規定之

30%以內。

第一年國科會核定本計畫的購書補助金額為1,803,000台幣,第二年國科會核

定本計畫購書補助金額為1,360,000台幣,加上第一年計畫經費餘額299,292台幣及

本校圖書館依承諾提供本計畫500,000台幣配合補助款,第三年計畫購書補助金額

為1,360,000台幣,加上第二年計畫經費餘額119,036台幣及500,000台幣配合補助款,

第三年發訂金額共1,905,357台幣,本三年期計畫補助經費共發訂金額共4,449,321

台幣,餘額73,679台幣,加上學校補助配合款1,000,000台幣已全數發訂完成,三

年總執行率為98.53%,見下表一、二。

表一

年度

計畫經費

配合款經費 餘額

計畫到書冊 配合款到書冊

第一年

1,803,000

0

299,292

966

0

第二年

1,360,000

500,000

119,036

1068

262

第三年

1,360,000

500,000

73,679

622

265

總計

4,523,000

1,000,000

73,679

2656

527

備註:本校配合款因學校經費作業較慢,金額分配改為第二年度與第三年度各50萬,共100萬元。

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表二

本計畫三年購置圖書共3183本,備齊由學者專家推薦10所在國外知名大學之

文化、創意、傳播學科的核心館藏以及國內學者專家的推薦,以確保圖書品質,

並擴充台灣的圖書資源,使得國內可取得文化、創意、傳播領域總英文書籍資源

達到70%。希望多方影響台灣學者在文化、創意、傳播學科的研究,藉由本計畫

所建立的圖書資源中心,在校際間可以相互合作與分享,並鼓勵原本就在文化、

創意、傳播學界耕耘的學者,提供更完善的研究環境,更能引領對於此學科有興

趣的學者,激發積極學習的風氣。。書籍清單請參考附錄一。

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附錄一:

99-傳科系-國科會計畫

Title Author Publication

Date 100 documentary films / Grant, Barry Keith, 1947- 2009 365 personal brand marketing thumb-rules / Rajan, Vikram. 2008 3D facial animation : recreating human heads with

virtual skin, bones, and muscles / Kähler, Kolja. 2007 A companion to museum studies / Macdonald, Sharon. 2011 A complete history of American comic books / Rhoades, Shirrel. 2008 A festival on the river : the story of Southbank

Centre / Mullins, Charlotte. 2007

About storytelling : a practical guide / McKay, Helen, 1937- 1996

Advanced learner's dictionary of journalism / 2000

Advancing the story : broadcast journalism in a

multimedia world / Wenger, Debora Halpern. 2008

Alcohol advertising and young people's drinking :

representation, reception and regulation / Gunter, Barrie. 2010 American libraries and the Internet : the social

construction of Web appropriation and use / Li, Bin, 1971- 2008 American popular music : the rock years / Starr, Larry. 2006

An essay on taste / Gerard, Alexander,

1728-1795. 2010

An evaluation of garden festivals : action for cities / PA Cambridge Economic

Consultants. 1990

Art practice in a digital culture / Gardiner, Hazel. 2010

Bad news. Beharrell, Peter. 2010

Battling for copyright : freelance journalists versus

the media conglomerates / Macaskill, Hilary. 2000

Be your own PR expert / Penn, Bill. 2004

Becoming a digital designer : a guide to careers in

Web, video, broadcast, game, + animation design Heller, Steven. 2008 Becoming a graphic designer : a guide to careers in

design / Heller, Steven. 2010

Becoming the second city : Chicago's mass news

media, 1833-1898 / Junger, Richard. 2010

Belgium. a personal narrative / Whitlock, Brand, 1869-1934. 2010 Beyond portraiture : creative people photography / Peterson, Bryan, 1952- 2006 Biennials - Art on a Global Scale / Vogel, Sabine B., 1961- 2010

Big format advertising / Sanabra, Pep. 2010

Bitten by Twilight : youth culture, media, & the

vampire franchise / Click, Melissa A., 1971- 2010

Brain-computer interfaces : revolutionizing

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8 Brand DNA : uncover your organization's genetic

code for competitive advantage / Chapman, Carol. 2010 Brand Equity :consumer based brand equity in

practice : application of the CBBE model in the Serbian

Simovic, Marko. 2010

Brand Extensions in Pakistan : insights from brand

managers / Durrani, Mohib Ullah. 2010

Brand Israel : an analysis of nation branding

concepts as they relate to the state of Israel / Shore, Neuriel. 2010 Brand NFL : making and selling America's favorite

sport / Oriard, Michael, 1948- 2007

Brand On-Line communities and companies : Living

the "socal media revolution". The use of web 2.0 to Bignoli, Giulia. 2010 Brand Presentation on Consumer Preferences of

Rice in Singapore : the magical effects of the colour Han, Lindy. 2010 Brand media strategy : integrated communications

planning in the digital era / Young, Antony, 1964- 2010 Brand personality as an image conveyor : brand

personality as an image conveyor : EBS and the ideal

Koris, Riina. 2010

Brand value creation through stakeholders : a case

study of PSO : energy company in Pakistan / Ameer, Irfan. 2010 Brand you : marketing real people, real choices / Solomon, Michael R. 2012 Brand's expression : vision of global design / Xiao, Zhou, editor 2010

Brand-driven innovation / Roscam-Abbing, Erik. 2010

Branding the man : why men are the next frontier

in fashion retail / Pellegrin, Bertrand. 2009

Brands versus information : the changing role of

brands in the age of empowered consumers / Klaming, Gunnar. 2007 Cannes : a festival virgin's guide : attending the

Cannes Film Festival for filmmakers and film indu Craig, Benjamin. 2006 Celebrate Chinese festivals / Lauridsen, Suzanne. 2005 Celebrate Indian Hindu festivals / Lauridsen, Suzanne. 2005 Celebrate Malay Muslim festivals / Lauridsen, Suzanne. 2005 Celebrity, pedophilia, and ideology in American

culture / Lee, C. J. P. (Charles Jason Peter) 2009

Charm and speed : virtuosity in the performing arts

/ Howard, V. A. (Vernon Alfred), 1935- 2008

Cheap tricks and class acts : special effects,

makeup, and stunts from the films of the fantastic fi Johnson, John, 1958- 2009 Chris Gore's ultimate film festival survival guide :

the essential companion for filmmakers and fest Gore, Chris, 1965- 2009

Christian festival tales / Pirotta, Saviour. 2001

Cinema India : the art of Bollywood / Patel, Divia. 2007 Communicating as professionals / Mohan, Terry, 1930- 2008 Communication technology update and

fundamentals /

Grant, August E. 2010

Communication, culture, and human rights in Africa /

Musa, Bala A. 2011

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9 Competitive positioning : best practices for creating

brand loyalty / Czerniawski, Richard D. 2010

Computer-Aided Design of User Interfaces V : proceedings of the sixth International Conference on Co International Conference on Computer-Aided Design of User Interfaces (6th : 2006 : Bucharest, Romani 2007

Connecting with consumers : marketing for new

marketplace realities / Kimmel, Allan J. 2010

Contemporary media culture and the remnants of a

colonial past / Ono, Kent A., 1964- 2009

Content analysis of 'disability communication' in

newspaper dailies : a short-term study of disabili Mathew Martin, Poothullil John . 2010 Content analysis of nutrition and dietetic

communication in newspaper : role of newspaper in meeting

Martin, Leena. 2010

Content management : a guide for your journey to

knowledge management best practices / Hasanali, Farida. 2003 Corporate social responsibility and brand trust :

examining corporate social responsibility and bran Ioannidis, Konstantinos. 2010 Cram101 textbook outlines and highlights for

learning web design : a beginners guide to HTML, CSS, G

Robbins, Jennifer Niederst. 2011

Creating comics! : 47 master artists reveal the techniques and inspiration behind their comic genius

Salavetz, Jutka. 2010

Creating dynamic multimedia presentations : using

Microsoft Powerpoint 2003 / Lehman, Carol M. 2006

Creating stories for storytelling / Cassady, Marsh, 1936- 1991 Creative characters : a collection of interviews with

type designers originally published as e-mail Middendorp, Jan. 2010 Creative lighting : digital photography tips &

techniques /

Davis, Harold, 1953- 2011 Creative motion graphic titling for film, video, and

the web / Braha, Yael. 2011

Creative portraits : digital photography tips & techniques /

Davis, Harold, 1953- 2010

Creative spaces / Willmott, Alison. 2003

Creative workforce : how to launch young people

into high-flying futures / McWilliam, Erica 2008

Creative workshop : 80 challenges to sharpen your

design skills / Sherwin, David. 2010

Creative writing : a guide and glossary to fiction

writing / Bulman, Colin. 2007

Creative writing : a workbook with readings / Anderson, Linda, 1949 June

26- 2006

Creative writing : how to unlock your imagination,

develop your writing skills - and get published / Ramet, Adele. 2010 Creativity and government / Nagel, Stuart S., 1934- 2002

Cross-media promotion / Hardy, Jonathan, 1963- 2010

Cube collection : signs, symbols and pictograms. Zeixs. 2010 Cult cinema : an introduction / Mathijs, Ernest. 2011

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10 Cultural strategy : using innovative ideologies to

build breakthrough brands / Holt, Douglas B. 2010

Cupcakes and kalashnikovs : 100 years of the best

journalism by women / Cochrane, Kira, ed. 2005

Cyber media journalism : emerging technologies / Chakravarthy, Jagadish. 2003 Data Organization and Search in Multimedia

Databases : databases and information retrieval / Calistru, Catalin. 2010 Data management for multimedia retrieval / Candan, K. Selcuk (Kasim

Selcuk) 2010

Data mining from multimedia and human

behavioral data : an interdisciplinary study / Zhang, Wei. 2009 Design diaries : creative process in graphic design / Roberts, Lucienne. 2010 Design essentials for the motion media artist : a

practical guide to principles & techniques / Taylor, Angie. 2011 Designing effective communications : creating

contexts for clarity and meaning / Frascara, Jorge. 2006 Developing a creative and innovative integrated

marketing communications plan : a working model /

Ogden, James R. 1998

Dictionary of visual discourse : a dialectical lexicon

of terms / Sandywell, Barry. 2011

Digital fictions : storytelling in a material world / Sloane, Sarah. 2000

Digital multimedia / Lake, Susan E. L. 2008

Digital photography masterclass / Ang, Tom. 2008

Digital television : on the threshold / Goldstein, Mark L. 2008 Directing and producing for television : a format

approach / Cury, Ivan. 2011

Documentary filmmaking : a contemporary film

guide / Hewitt, John, 1943- 2010

Does Australia need a cultural policy? / Throsby, Daid. 2006 Dynamic media : music, video, animation, and the

Web in Adobe PDF / Connolly, Bob, 1954- 2007

ESPN : the company : the story and lessons behind

the most fanatical brand in sports / Smith, Anthony F. 2009 Earthtales : storytelling in times of change / Gersie, Alida. 1992 Eden built by Eves : the culture of women's music

festivals / Morris, Bonnie J., 1961- 1999

Edward R. Murrow and the birth of broadcast

journalism / Edwards, Bob, 1947- 2004

Emergence in games / Sweetser, Penny. 2008

Emotional branding : the new paradigm for

connecting brands to people / Gobe, Marc. 2009

Encyclopedia of multimedia : A-Z / Furht, Borivoje. 2008 End-user privacy in human-computer interaction / Iachello, Giovanni. 2007 Engaging public relations : a creative planning

approach / Smith, Bruce (Bruce L.) 2007

Entangled : technology and the transformation of

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Enterprise Web 2.0 fundamentals / Sankar, Krishna. 2009 Epica 21 : Europe's best advertising / Taschler, Patrick. 2008 Essential fashion illustration : digital / Streeter, Loreto Binvignat. 2010 Every-day life in India : illustrated from original

photographs / Rowe, A. D. 2010

Explorations in creative writing / Brophy, Kevin, 1949- 2003 Faith and media : analysis of faith and media:

representation and communication / Geybels, Hans, 1971- 2009 Families communicating with children : building

positive developmental foundations / Socha, Thomas J. 2010 Fashion theory. Fashion theory : the journal of

dress, body and culture / Steele, Valerie. 2010

Fashion theory. Fashion theory : the journal of

dress, body and culture : Fashion curation, special O'Neill, Alistair. 2008 Fashion theory. Fashion theory : the journal of

dress, body and culture : exhibitionism, special iss Steele, Valerie. 2008 Fashion theory. the Journal of dress, body &

culture : African fashion / African style, special issu Rovine, Victoria L. 2009 Fashion theory. the journal of dress, body &

culture : Ecofashion, special issue / Root, Regina A. 2008 Film genre : Hollywood and beyond / Langford, Barry. 2005 Film nation : Hollywood looks at U.S. history / Burgoyne, Robert, 1949- 2010 Forging the bubikopf nation : journalism, gender,

and modernity in interwar Yugoslavia / Vujnovic, Marina, 1975- 2009 Foundations of critical media and foundation

studies / Fuchs, Christian, 1976- 2011

French animation history / Neupert, Richard John. 2011 From John Paul to Saint Jack : public relations in

Ireland / Carty, Xavier. 1995

From brand philosophies to cultural citizenship : the

case of two Hungarian fashion labels / Péter, Virginás. 2010 From camera to computer : how to make fine

photographs through examples, tips, and techniques /

Barr, George, 1949- 2009

From gamer to game designer : the official Far cry

2 map editing guide / Hutchison, David, 1968- 2008

Game development essentials : game audio

development / Marks, Aaron. 2009

Game development essentials : game level design / Castillo, Travis. 2008 Game development essentials : gameplay

mechanics /

Dunniway, Troy. 2008

Game development essentials. Game industry

career guide / Moore, Michael E. 2010

Get the picture : essential data on Australian film, television and video /

Curtis, Rosemary. 1994

Getting started with Game Maker / Ford, Jerry Lee. 2010 Ghanavision : hand-painted film posters from

Ghana / Ruyter, Thibaut de, 1970- 2009

Governed distributed multimedia applications : use

of metadata and context for enriching adaptation Carreras, Anna. 2010

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12 Great expectations : the creative industries in the

New Economy / Heartfield, James. 2000

Greenscreen made easy : keying and compositing

for indie filmmakers / Hanke, Jeremy, 1977- 2009

Hand drawing for designers : communicating ideas

through architectural graphics / Seidler, Douglas R. 2010 Handbook of multimedia for digital entertainment

and arts / Furht, Borivoje. 2009

Have you got what they want? : public relations

strategies for the school librarian/media specialist Kohn, Rita T. 1990 Hello world : travels in virtuality / Thomas, Sue, 1951- 2004 High-speed multimedia radio : amateur radio

emergency communications, amateur radio frequency alloca

Miller, Frederic P. 2010

Highway engineering as presented at the second

International road congress, Brussels, 1910; / International road congress. 2d, Brussels, 1910. 2009

Hindu festival tales / Marchant, Kerena. 2001

Hiv/Aids communication: applying gender, social

and cultural identity / Kutufam, Doreen Vivian. 2010

Hollywood Bohemians : transgressive sexuality and

the selling of the movieland dream / Abrams, Brett L., 1960- 2008 Hollywood genres and postwar America :

masculinity, family and nation in popular movies and film noi

Chopra-Gant, Mike. 2006

Hot wired style : principles for building smart Web

sites / Veen, Jeffrey. 1997

How brands grow : what marketers don't know / Sharp, Byron. 2010 How fantasy becomes reality : seeing through

media influence / Dill, Karen E. 2009

How to grab the attention of art directors & editors

by the simple use of postcards / Scratchmann, Max. 2009 How to make a million writing for the new

interactive multimedia & CD-ROM market! / Marsh, Carole. 1994 How to write damn good fiction : advanced

techniques for dramatic storytelling / Frey, James N. 2002 How we advertised America : the first telling of the

amazing story of the Committee on Public Inform Creel, George, 1876-1953. 2010 Human perceived quality-of-service for multimedia

applications : human interaction with multimedia d Abbas, Riasat. 2010 Human relations : the art and science of building

effective relationships / Hamilton, Vivian. 2007

Human-computer etiquette : cultural expectations and the design implications they place on

computers

Hayes, Caroline. 2011

ICT4D : information and communication

technology for development / Unwin, P. T. H. 2009

Identity crisis! : 50 redesigns that transformed

stale identities into successful brands : letterhea Fisher, Jeff, 1956- 2007 Identity design that works : secrets for successful

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Image to word : art and creative writing / Walsh-Piper, Kathleen,

1947- 2002

In the darkroom : an illustrated guide to

photographic processes before the digital age / Kennel, Sarah. 2010 In the news : the practice of media relations in

Canada / Carney, William Wray, 1950- 2008

Indexing multimedia and creative works : the

problems of meaning and interpretation / Rafferty, Pauline, 1959- 2004 Indian media in a globalised world / Ranganathan, Maya. 2010 Indiana Jones and the kingdom of the crystal skull :

a photographic journal / James, David, 1940- 2008

Information and communication technologies in tourism 2004 : proceedings of the international confer International Conference on Information and Communication Technologies in Tourism (11th : 2004 : Cai 2004

Information and communication technology :

recasting development / Prasad, Kiran, 1968- 2004

Inspired creative writing : 52 brilliant ideas from

the master wordsmiths / Smith, Alexander Gordon. 2007 Integrated brand marketing and measuring returns

/ Kitchen, Philip J. 2010

Intellectual property management and protection

for multimedia content : a structured language for i Alberti, Claudio 2009

Interacting with information / Blandford, Ann. 2010

Interactive InDesign CS5 : take your print skills to

the Web and beyond / Rubin, Mira. 2011

Interactive multimedia PBL : design, development

and evaluation : enhancing pre-service teachers' se Albion, Peter. 2009

International marketing / Kotabe, Masaaki. 2011

Introduction to documentary / Nichols, Bill, 1942- 2010

Jewish festival tales / Pirotta, Saviour. 2001

Journal of new communications research. Society for New

Communications Research. 2008 Journalism, media and the challenge of human

rights reporting. International Council on Human Rights Policy. 2002 JournoLISTS : 201 ways to improve your journalism

/ Pulford, Cedric. 2001

Knowledge management in project-based

companies : an organic perspective / Koskinen, Kaj U. 2008 Knowledge-based multimedia adaptation using

semantic web technologies : semantic web services in the

Leopold, Klaus. 2009

Korea's online gaming empire / Jin, Dal Yong, 1964- 2010 Language and interracial communication in the

United States : speaking in black and white / Ray, George B. 2009 Language and new media : linguistic, cultural, and

technological evolutions / Rowe, Charley. 2009

Laugh till you cry : an advertisement / Mankowitz, Wolf. 2010

Learn multimedia management / Javes, Carol. 2007

Lights, camera, dynamite : adventures of a special

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Litigation public relations : courting public opinion / Roschwalb, Susanne A. 1995 Local programming on broadcast, cable, and

satellite television : statutes and rules / Goldfarb, Charles B. 2008 Lovemarks : the future beyond brands / Roberts, Kevin, 1949- 2006 Making advertisements and making them pay / Durstine, Roy Sarles, 1886- 2010 Making meaning, making money : directions for the

arts and cultural industries in the creative age / Andersen, Lisa. 2008 Maruja Mallo and the Spanish avant-garde / Mangini Gonzalez, Shirley,

1946- 2010

Mastering AutoCAD Civil 3D 2010 / Wedding, James, 1974- 2009 Mastering multicamera techniques : from

preproduction to editing and deliverables / Jacobson, Mitch. 2010 Media and the making of modern Germany : mass

communications, society, and politics from the Empire

Ross, Corey, 1969- 2010

Media design : the practice of communication

technologies / Layng, Jacqueline M. 2004

Media today : an introduction to mass

communication / Turow, Joseph. 2010

Mediating Australian feminism : re-reading the first

stone media event / Taylor, Anthea, 1972- 2008

Miami vice / Lyons, James, 1972- 2010

Mise-en-scène : film style and interpretation / Gibbs, John Edward 2002 Mobile 3D game development : from start to

market / Morales, Carlos, 1972- 2007

Mobile Web 2.0 : developing and delivering

services to mobile devices / Ahson, Syed. 2011

Mobile communication and the protection of

children / Ong, Rebecca, 1961- 2010

Mobile media and the change of everyday life / Hoflich, Joachim R., 1954- 2010 Modeling consumer adoption of the Internet as a

shopping medium : an integrated perspective / Liu, Chuanlan. 2007 Modern communications receiver design and

technology / Drentea, Cornell. 2010

Modern radio production : production,

programming and performance / Hausman, Carl, 1953- 2010 Movies and tone ; Reading Rohmer ; Voices in film / Gibbs, John. 2007 Moving targets : mapping the paths between

communication, technology and social change in communitie

Liu, Shuang. 2007

Moving viewers : American film and the spectator's

experience / Plantinga, Carl R. 2009

Multimedia and the Web : creating digital

excitement / Coorough, Calleen. 2001

Multimedia artist and animator / Mullins, Matt. 2011

Multimedia content distribution using peer-to-peer overlay networks : the design and analysis of the

Koo, Simon G. M. 2008

Multimedia interaction and intelligent user

interfaces : principles, methods and applications / Shao, Ling, Dr. 2010

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15

Multimedia on the Web / McGloughlin, Stephen. 1997

Multimedia producer's bible / Goldberg, Ron. 1996

Music and mythmaking in film : genre and the role

of the composer / Scheurer, Timothy E. 2008

Music technology reference book / Buick, Peter. 1995

Muslim festival tales / Marchant, Kerena. 2001

Mutant media : essays on cinema, video art and

new media / Conomos, John. 2007

My trade : a short history of British journalism / Marr, Andrew. 2005 National Geographic photography field guide :

digital black & white : with film techniques included Olsenius, Richard, 1946- 2005 Networking in the music business / Kimpel, Dan, 1952- 1993 New York festivals : annual 13 : the worlds's best

work. 2005

New media art : practice and context in the UK

1994-2004 / Kimbell, Lucy 2004

New music composition for live performance and interactive multimedi : contemporary theory, techniqu

Fitzgerald, Thomas 2009

Pasifika styles : artists inside the museum / Raymond, Rosanna. 2008

Peace journalism / Lynch, Jake. 2005

Personal views : explorations in film / Wood, Robin, 1931-2009. 2006 Petrographic methods, the authorized English

translation of Part I, Anleitung zum gebrauch des polar

Weinschenk, Ernst,

1865-1921. 2010

Photo box : bringing the great photographers into

focus / Koch, Roberto, 1955- 2009

Photo-journalism : developing style in creative

photography / Hope, Terry, 1956- 2001

Politicotainment : television's take on the real / Riegert, Kristina. 2007 Popular culture in the Arab World : arts, politics,

and the media / Hammond, Andrew, 1970- 2007

Popular stories and promised lands : fan cultures

and symbolic pilgrimages / Aden, Roger C. (Roger Craig), 1962- 1999 Preparing for a career in media and design / Carniol, Steven. 2009 Prime time prisons on U.S. TV : representation of

incarceration / Yousman, Bill, 1962- 2009

Professional web video : plan, produce, distribute,

promote, and monetize quality video / Harrington, Richard, 1972- 2011 Project--Iceland : music, art, fashion / Strand, Charlie. 2008 Projections 11 : New York film-makers on

film-making / Boorman, John, 1933- 2000

Promoting new telecom infrastructures : markets,

policies and pricing / Falch, Morten. 2010

Public relations : a values-driven approach / Guth, David. 2012 Public relations : strategies and tactics / Wilcox, Dennis L. 2010 Public relations from the margins / Moffitt, Mary Anne, 1944- 2005 Public relations in global cultural contexts :

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16 Public speaking : concepts and skills for a diverse

society / Jaffe, Clella Iles, 1944- 2010

Radio cultures : the sound medium in American life

/ Keith, Michael C., 1945- 2008

Re_action: the digital archive experience : renegotiating the competences of the archive and the (ar

Jacobsen, Mogens. 2009

Reinventing the feature story : mythic cycles in

Americanliterary journalism / Shapiro, Stephanie. 2006 Research and advanced technology for digital

libraries : 14th European conference, ECDL 2010, Glasgo

ECDL 2010 (2010 : Glasgow,

Scotland) 2010

Satellite television : techniques of analogue and

digital television / Benoit, Hervé. 1999

Screen epiphanies : filmmakers on the films that

inspired them / Macnab, Geoffrey, 1965- 2009

Selected A : graphic design from Europe : graphic

design and new media 2010

Semiotics and storytelling / Martin, Bronwen. 1997

Shell shock cinema : Weimar culture and the

wounds of war / Kaes, Anton. 2009

Shop image graphics in Scandinavia / Takahashi, Kaoru. 2010 So you want to work in animation & special effects?

/ Svitil, Torene. 2008

Social media at work : how networking tools propel

organizational performance / Jue, Arthur L., 1966- 2010 Social media marketing : integrated marketing

communications, personal selling, public relations, pu

Surhone, Lambert M. 2010

Social media marketing all-in-one for dummies / Zimmerman, Jan. 2010 Sound and music for multimedia / Javelosa, David. 1997 Sound and music in film and visual media : an

overview / Harper, Graeme. 2009

Storycraft : 50 theme-based programs combining

storytelling, activities and crafts for children in g Simpson, Martha Seif, 1954- 2001 Storytelling step by step / Cassady, Marsh, 1936- 1990 Style and meaning : studies in the detailed analysis

of film / Gibbs, John, 1970- 2005

Tabloid television : popular journalism and the

'other news' / Langer, John, 1945- 1998

Tales with tails : storytelling the wonders of the

natural world / Strauss, Kevin, 1969- 2006

Teach yourself visually wireless networking / Tidrow, Rob. 2006 Technology challenges for context aware

multimedia services : multimedia content management /

Karunarathna, Suneth

Namal. 2010

Telemedicine technologies : information technologies in medicine and telehealth /

Fong, Bernard. 2010

Television : what will rate in the new tomorrow? / David, Ian. 2009 Television and presidential power in Putin's Russia / Burrett, Tina. 2011

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17 Tell me no lies : investigative journalism that

changed the world / Pilger, John. 2005

The ACL movie book : a guide to making better

movies / Amateur Cinema League. 2011

The Indians of the painted desert region ; hopis,

navahoes, wallapais, havasupais. with numerous ill James, George Wharton, 1858-1923. 2010

The Internet case study book / Ford, Rob. 2010

The Yearbook of copyright and media law. 2000 / Barendt, E. M. 2000

The YouTube reader / Snickars, Pelle. 2009

The best advertising and design in the world :

everything is made / Designers and Art Directors Association of the United Kingdom.

2010

The best of news design : the 2009 creative

competition of the society for news design. Society for News Design. 2010 The big book of packaging prototypes : templates

for innovative cartons, packages, and boxes / Denison, Edward. 2010

The business of multimedia / Schuyler, Nina. 1995

The corporate communications bible : everything you need to know to become a public relations expert

Dilenschneider, Robert L. 2000

The craft of scientific communication / Harmon, Joseph E. 2010 The creative process illustrated : how advertising's

big ideas are born / Griffin, W. Glenn. 2010

The creative writing guide : poetry, literary nonfiction, fiction, and drama /

Schaefer, Candace. 1998 The creativity handbook : a visual arts guide for

parents and teachers /

Boriss-Krimsky, Carolyn. 1999 The death of the brand? challenges facing

international brands in the 21st century : an analysis wit

Mayer, Florian. 2003

The development of communication satellites in the

arab world : a case study of Nilesat / Azzam, May. 2010 The dictionary of new media : the new digital

world: video, audio, print : film, television, DVD, ho Monaco, James. 1999 The digital photography books : the step-by-step

secrets for how to make your photos look like the p Kelbey's, Scott. 2009 The effective use of advertising media : a practical

handbook / Davis, Martyn P. 1985

The essential blueprint of good game design : the

architecture of space and transformation in massiv Gertzbein, Eric Jarost. 2008 The fashion photography course : first principles to

successful shoot : the essential guide / Siegel, Eliot. 2010 The father of spin : Edward L. Bernays & the birth

of public relations /

Tye, Larry. 2002

The festival circuit / Iordanova, Dina. 2009

The globalization of advertising / Beaverstock, Jonathan V. 2011 The handbook of European advertising : media

planning, marketing analysis, and country-by-country pr

Bennett, Roger, 1948 Apr.

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The handbook of rhetoric and public address / Parry-Giles, Shawn J., 1960- 2010 The history of Italian cinema : a guide to Italian film

from its origins to the twenty-first century Brunetta, Gian Piero. 2009 The internet entrepreneurs : business rules are

good : break them / Price, Christopher. 2000

The interpersonal communication book / DeVito, Joseph A., 1938- 2009 The invasion of the Crimea : transactions Which

Brought on the War. 3D Ed. 1863. Kinglake, Alexander William, 1809-1891. 2010 The jelly effect : how to make your communication

stick / Bounds, Andy. 2007

The knowledge economy : the nature of

information in the 21st century / Aspen Institute 1993

The law of journalism / Courtney, Catherine. 1995

The making of Star Wars, the empire strikes back :

the definitive story / Rinzler, J. W. 2010

The market makers : how retailers are reshaping

the global economy / Hamilton, Gary G. 2011

The marketing plan handbook / Wood, Marian Burk. 2011

The media of mass communication / Vivian, John. 2011

The men's fashion reader / Cosbey, Sarah. 2008

The movie book of film noir / Cameron, Ian Alexander,

1937- 1992

The multimedia photographic documentary : an investigation into how the application of semiotics and

AntolÍ, Pablo. 2010

The origins of television news in America : the

visualizers of CBS in the 1940s / Conway, Mike, 1961- 2009 The producer's business handbook : the roadmap

for the balanced film producer / Lee, John J., Jr. 2011 The program era : postwar fiction and the rise of

creative writing / McGurl, Mark, 1966- 2009

The researcher's guide : film, television, radio and

related documentation collections in the UK / Angelini, Sergio 2006 The rise of the creative class : and how it’s

transforming work, leisure, community and everyday l

Florida, Richard L. 2004

The role of international exhibitions in Britain, 1850-1910 : perceptions of economic decline and th

Edwards, Anthony David,

1936- 2008

The secret language of film / Carrière, Jean-Claude. 1995 The secrets of successful public relations and

image-making / Greener, Tony. 1990

The self on the page : theory and practice of

creative writing in personal development / Hunt, Celia. 1998 The sex goddess in American film, 1930-1965 :

Jean Harlow, Mae West, Lana Turner, and Jayne Mansfiel

Jordan, Jessica Hope. 2009

The social media management handbook : everything you need to know to get social media working in yo

Smith, Nick, 1962- 2011

The stop-motion filmography : a critical guide to

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19 The street was mine : white masculinity in

hardboiled fiction and film noir / Abbott, Megan E., 1971- 2002 The tactile eye : touch and the cinematic

experience / Barker, Jennifer M., 1969- 2009

The turning world : stories from the London

International Festival of Theatre / De Wend Fenton, Rose. 2005 The typography of advertisements that pay : how

to choose and combine type faces, engravings and all

Farrar, Gilbert Powderly,

1886- 2010

The uses of art / Gibson, Lisanne. 2001

The uses of digital literacy / Hartley, John, 1948- 2009 The writing experiment : strategies for innovative

creative writing / Smith, Hazel, 1950- 2005

The yearbook of copyright and media law. 2001-2 / Barendt, E. M. (Eric M.) 2002 The young and the digital : what the migration to

social-network sites, games, and anytime, anywhere

Watkins, S. Craig (Samuel

Craig) 2010

Theater festivals : best worldwide venues for new

works / Mulcahy, Lisa. 2005

Theory and design of digital communication

systems / Ha, Tri T., 1949- 2011

Tools of engagement : presenting and training in a

world of social media / Bunzel, Tom. 2010

Touch branding / 2010

Towards effective place brand management :

branding European cities and regions / Ashworth, G. J. (Gregory John) 2010 Transactions of the Department of Archaeology,

Free Museum of Science and Art. University of Pennsylvania. University Museum. 2010 Transactions of the society, instituted at London,

for the encouragement of arts, manufactures, and Society for the Encouragement of Arts, Manufactures, and Commerce (London, England)

2010

Transactions on edutainment IV / Pan, Zhigeng, 1965- 2010 Transforming communication in a changing milieu :

challenges and contradictions of reform in Namibia Heuva, William. 2010

Trends in Internet research / Kutais, B. G. 2009

Ubiquitous computing and multimedia applications : international conference, UCMA 2010, Miyazaki, Ja

UCMA 2010 (2010 :

Miyazaki, Japan) 2010

Understanding children as consumers / 2010

Understanding media studies / Schirato, Tony. 2010

Understanding motion capture for computer

animation / Menache, Alberto, 1961- 2011

Usability of complex information systems : evaluation of user interaction /

Albers, Michael J. 2011 Valuing cultures : recognising indigenous cultures

as a valued part of Australian heritage /

Langton, Marcia, 1951- 1994 Vault career guide to journalism & information

media /

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Very private and public relations / Dunn, Jim. 2008

Violence, visual culture, and the black male body / Jackson, Cassandra, 1972- 2011 Virtual realities : Dagstuhl Seminar 2008 / Brunnett, Guido. 2011 Virtual reality : a door to cyberspace / Weiss, Ann E., 1943- 1996 Virtual reality : beyond the looking glass / Pascoe, Elaine. 1998 Visual culture in organizations : theory and cases / Styhre, Alexander. 2010 Voices of war : stories from the Australians at War

Film Archive / Caulfield, Michael. 2006

Walt Disney platinum edtions : Walt Disney studios home entertainment, Disney animated features, Wal

Surhone, Lambert M. 2010

War and media operations : the U.S. military and

the press from Vietnam to Iraq / Rid, Thomas, 1975- 2007 Web 2.0 for schools : learning and social

participation / Davies, Julia (Julia Alison) 2009

Web comics for teens / Duggan, Michael. 2008

Wedded bliss : the marriage of art and ceremony / Richter, Paula Bradstreet. 2008 What price a creative economy? / Cunningham, Stuart. 2006 When words collide : a media writer's guide to

grammar and style / Kessler, Lauren. 2012

White space is not your enemy : a beginner's guide

to communicating visually through grahic, web & m Golombisky, Kim. 2010 Who profits from the arts? : taking the measure of

culture / Ferres, Kay, 1951- 2007

Who's your city? : how the creative economy is making where to live the most important decision of y

Florida, Richard L. 2009

Why I (still) want my MTV : music video and

aesthetic communication / Williams, Kevin (Kevin Clark) 2003 Wild zones : pornography, art and feminism / Ives, Kelly. 2010 Wiley survival guide in global telecommunications :

broadband access, optical components, and networ Desurvire, Emmanuel, 1955- 2004 Wireless communications over rapidly time-varying

channels / Hlawatsch, F. (Franz) 2011

Women's images in print advertising : a comparison

of advertisements in the British and French vogue Lechner, Eva. 2009 Working the crowd : social media marketing for

business / Brown, Eileen. 2010

Writing an advertisement ... / Hall, Samuel Roland. 2010 Writing an advertisement : a analysis of the

methods and the mental processes that play a part in th

[Hall, S. Roland]. 2010

Writing movies : a practical guide from New York's

acclaimed creative writing school / Steele, Alexander. 2008

Your Cubase studio / Pacey, Steve. 2008

iPodpedia : the ultimate iPod and iTunes resource / Miller, Michael, 1958- 2007

中國創意產業發展報告 : 創意引領中國新經濟. 張京成, 主編 2006

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中國創意產業發展報告. 張京成, 主編 2007

中國創意產業發展報告. 張京成, 主編 2008

京津冀區域科技發展戰略研究 = Research on development strategy of regional sciences and

李國平, 編著 2008 創意奧運 : 一場精彩紛呈的智慧風暴 / 張京成, 主編 2008 創意起步 : 中小型創意企業創業指導 / 張京成, 編譯 2010 北京 : 走向世界城市 : 北京建設世界城市發展戰 略研究 / 金元浦, 主編 2010 北京創新之都 / 王軍, 主編 2008 思想力 / 李興偉, 主編 2009 文化創意產業策略研究 / 林炎旦, 主編 2009 注意力 : 創意產業案例之影視戲曲篇 / 李永進, 主編 2010 綠色奧運 : 一個碧水藍天的承諾 / 劉利永, 主編 2008 點石成金 : 30 個文化創意產業 X 檔案 / 俞龍通, 著 2009

100-傳科系-國科會計畫

Title Author Publication

Date

100 best in advertising 2011. Graphis, Inc. 2010

3D game development with Microsoft Silverlight 3 : beginner's guide : a practical guide to creating

HillarGastón C. 2009

3D in Photoshop : the ultimate guide for creative professionals /

Gee, Zorana. 2010

3D modeling, animation and rendering : an illustrated lexicon /

Mortenson, Michael E. 2010 3D rendering : 3D computer graphics, wire frame

model, photorealism, rendering (computer grahics), a

McBrewster, John, ed. 2010

3D street art / Krols, Birgit, editor. 2010

3D television content capture, encoding, and transmission : building the transport infrastructure fo

Minoli, Daniel, 1952- 2010

3D typography / Abbink, Jeanette. 2010

3D videophone for immersive communication : human interface and network impairment evaluations /

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22 3D world atlas : virtual globe, cosmi corporation, Google Earth / Henssonow, Susan F. 2010 50's ヴィンテージファッション = 50's vintage fashion / 今井今朝春, 編 2010 80's style : 80 年代のファッションとカルチャーが つまったスタイルブック / 荻原順子 2010

A design study in 3D user interface for large interactive displays : displaying geo-referenced infor

Habelski, Stefan aut 2008

A private sphere : democracy in a digital age / Papacharissi, Zizi. 2010 A space for hate : the white power movement's

adaptation into cyberspace /

Klein, Adam (Adam G.) 2010 A step forward towards 3D TV : image

compression for 3D TV broadcast /

Choudhary, Muhammad. 2010 Ad boy = アド・ボーイ : アメリカンヴィンテー

ジ広告キャラクター大全 /

杜茲 (Dotz, Warren) 2010 Adoring the saints : fiestas in central Mexico / Lastra de Suárez, Yolanda. 2009 Advertisement Intolerance in Hungary : a critical

analysis of the hungarian advertisement market /

NáfrádiAnikó. 2008

Advertisement display ; Mediums ; Retail

management ; Department-store management /

2010

Advertisement to the Fifth Edition / 2010

Advertisement. a play in four acts / Hastings, Basil Macdonald, 1881-1928.

2010 American popular music : from minstrelsy to MP3 / Starr, Larry. 2007 Anniversary design : Department, complex

institution, foods, hotel, manufacturing, service, school,

熊谷勝, 編集 2010

Archaeology is a brand! : the meaning of archaeology in contemporary popular culture /

Holtorf, Cornelius, 1968- 2007 Art babbitt : the walt disney company, animator,

little bohemia, animation, goofy, terrytoons studio

McBrewster, John, ed. 2010 Art centers : American studios and galleries for

artists with developmental or mental disabilities /

Sellen, Betty-Carol. 2008 Arts and entertainment in India : Indian art, Indian

architecture, Indian literature, music of India

McBrewster, John, ed. 2010 Audio post-production in your project studio / Kim, Casey. 2008 Beginning Blender : open source 3D modeling,

animation, and game design /

Flavell, Lance. 2010

Behind ethical consumption : purchasing motives and marketing strategies for organic food products,

Guido, Gianluigi. 2009

Between grace and fear : the role of the arts in a time of change /

Cleveland, William, 1947- 2010 Black is the new green : marketing to affluent

African Americans /

Burnett, Leonard E., 1964- 2010 Blender studio projects : digital movie-making / Mullen, Tony, 1971- 2010 Blogistan : the internet and politics in Iran / Sreberny, Annabelle. 2010 Brand identity essentials : 100 principles for

designing logos and building brands /

Budelmann, Kevin. 2010

Brand rewired : connecting intellectual property, branding, and creativity strategy /

Chasser, Anne H. 2010

Brand's Popular antiquities of Great Britain. Brand, John, 1744-1806. 2010 Brand's Popular antiquities of Great Britain. Brand, John, 1744-1806. 2010

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23 Brands versus information : the changing role of brands in the age of empowered consumers /

Klaming, Gunnar. 2007

Browser-based multiplayer online games : multiplayer browser-based games in 3d

gameworld, runescape,

2010

Build a better photograph : a disciplined approach to creativity /

Stern, Michael E., 1956- 2009 Can journalism be saved? : rediscovering

America's appetite for news /

Mersey, Rachel Davis, 1978-

2010 Checks to antinomianism. 3d American ed. Fletcher, John, 1729-1785. 2010 Choosing color for logos & packaging : solutions

for 2D &3D designs /

Drew, John T. 2009

Christen Kø bke : Danish master of light / Jackson, David, 1958- 2010 Chromatophoric architecture : designing for 3D

media façades /

Haeusler, M. Hank. 2010 Classical myth : a treasury of Greek and Roman

legends, art, and history /

Bingham, Jane. 2008

Clint Eastwood : icon : the essential film art collection /

Frangioni, David. 2009

Cog (Advertisement) : television advertisement, Honda accord, rube goldberg machine, wieden + kenned

McBrewster, John, ed. 2010

Communicating social change : structure, culture, and agency /

Dutta, Mohan J. 2011

Communication in healthcare / Bryan, Karen. 2009

Community arts and health promotion : a case study of a photography workshop for young people in a s

Wald, Gabriela. 2010

Comparative Aesthetics : the Representative Significance of Form. 2D ed. REV. 1909.

Raymond, George Lansing, 1839-1929.

2010

Complete digital photography, sixth edition / Long, Ben. 2012 Content analysis of advertisements on Indian

television : a case study /

Bhatia, Rinku. 2010

Cram 101 textbook outlines to accompany : advertising and integrated brand promotion /

O'Guinn, Thomas C. Advertising and integrated brand promotion.

2009

Cram 101 textbook outlines to accompany : effective management : a multimedia approach /

Williams, Chuck. 2010

Cram101 textbook outlines to accompany: art of 3D computer animation and effects /

Kerlow, Isaac Victor, 1958- 2010 Create documentary films, videos and multimedia :

a comprehensive guide to using documentary storyte

Martin, James R., 1951- 2010

Creating 3D game art for the iPhone with unity : featuring modo and Blender pipelines /

McDermott, Wes. 2011

Creating a 3D animated CGI short : the making of The Autiton Archives : fault effect, pilot webisode

Scaramozzino, Michael. 2011

Creating your digital portfolio : the essential guide to showcasing your design work online /

Clazie, Ian. 2010

Creative black & white : digital photography tips and techniques /

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24 Creative close-ups : digital photography tips & techniques /

Davis, Harold, 1953- 2010 Creative composition : digital photography tips &

techniques /

Davis, Harold, 1953- 2010 Creative night : digital photography tips &

techniques /

Davis, Harold, 1953- 2010 Creative strategy in advertising / Drewniany, Bonnie L. 2011 Creatives in Japan : 日本の最新クリエイティブを

知るキーワード = Keywords to know

Gradation Blue, 編集制作 2010 Cultural arts : creative, thought, contemporary

history, literature, film, World view, ideas, practi

McBrewster, John, ed. 2010 Death, sex & money : life inside a newspaper / Young, Michael. 2007 Design Rule Index : デザイン、新・25+100 の法則

= 125 ways to enhance usability, influence

立德威 (Lidwell, William) 2010 Digital technologies of the self / Abbas, Yasmine. 2009 Effectiveness and contribution of public relations

and advertisements : an analysis in the sultanate

Al-Senaidi, Aisha. 2010 Epic films : casts, credits, and commentary on

more than 350 historical spectacle movies /

Smith, Gary Allen, 1950- 2009 Exam prep for Advertising and integrated brand

promotion by O'Guinn, Allen, Semenik, 4th ed.

O'Guinn, Thomas C. 2010 Excellence in brand advertising / Osterman, Jim. 2007 Experience-centered design : designers, users,

and communities in dialogue /

Wright, Peter (Peter Charles)

2010 Experiencing broadband society / Gebhardt, Julian, 1972- 2010 Film editing : great cuts every filmmaker and movie

lover must know /

Chandler, Gael, 1951- 2009 Film production : film editing, multimedia, pan and

scan, screenplay, storyboard, steenbeck, stand-i

2011 Flash multiplayer virtual worlds : build immersive,

full featured interactive worlds for games, onli

Makzan. 2010

Folklore. A-D : an encyclopedia of beliefs, customs, tales, music, and art.

McCormick, Charlie T. 2011 Franklin Furnace & the spirit of the avant-garde : a

history of the future /

Sant, Toni. 2010

Game development essentials. Online game development /

Hall, Rick. 2008

Gender role stereotypes in Malaysian television advertisements : gender stereotypes, TV ads, Malaysi

Setia, Roszainora. 2010

Global communication : theories, stakeholders, and trends /

McPhail, Thomas L. 2010 Good Doctor (Advertisement) : television

advertisement, interbrew, stella artois, lager, advertising

McBrewster, John, ed. 2010

Graphic design schools : London College of Communication, Cooper Union, Rhode Island School of desig

Books LLC. 2010

Green marketing and the ecological

advertisement : an analysis of the structure of the communication

Guimaraes, Antonio Fernando.

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25 Growing with Canada : the émigré tradition in Canadian music /

Helmer, Paul, 1938- 2009 Gun's Index to Advertisements...for Next of Kin,

Heirs-At-Law, Legatees, and Cases of Unclaimed Mone

Gun, Robert, pub. 2010

HIV/AIDS prevention television advertisements in Africa : an analysis of how Zimbabwean women negoti

Hungwe, Caroline. 2010

Harnessing AutoCAD Civil 3D 2009 / Zimmerman, Phillip J. 2009 Harnessing AutoCAD Civil 3D 2011 / Zimmerman, Phillip J. 2011

Harry Potter : a pop-up book / Kee, Lucy. 2010

Hippo in a tutu : dancing in Disney animation / Aloff, Mindy, 1947- 2008 Historical dictionary of African American cinema / Berry, Torriano. 2007 History of human-computer interaction : history of

the graphical user interface, mouse, parc, comman

2010 How to market, advertise, and promote your

business or service in your own backyard /

Egelhoff, Tom. 2008

How to write advertisements that sell / A.W. Shaw Company. 2010 Human-Computer interaction : wiki, world wide

web, internet explorer, wearable computer,

principle o

2010

I ragguagli di Parnasso : or, Advertisements from Parnassus, in two centuries, with the politick tou

Boccalini, Traiano, 1556-1613.

2010 ICT and literacy : ideas and resources for ages

7-11 /

Millum, Trevor. 2003

IPSec VPN design : [the definitive design and deployment guide for secure virtual private networks]

Bollapragada, Vijay. 2005

Illustrating fashion : concept to creation / Stipelman, Steven. 2011 Impact of advertising as a strategic tool for growth

of brand equity : to study the contribution of

Mkumbo, Mathayo 2010

Indian classical dance in 3D animation : a review and application of nonverbal communication based o

Perumal, Vimala. 2010

Influence of infill and slab on 2D&3D RC frames for seismic resistance : an earthquake study /

Selvan, S. Arul. 2010

Information and communication technologies in tourism 2002 : proceedings of the international confer International Conference on Information and Communication Technologies in Tourism (9th : 2002 : Inns 2002

Information highways in ASEAN : policy and regulations /

Goonasekera, Anura, 1940- 1999 Intelligent multimedia : managing creative works in

a digital world /

Bourcier, Daniele. 2010 Interacting with broadband society / Fortunati, Leopoldina. 2010 Interactive media use and youth : learning,

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Programming in C# /

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Introduction to AutoCAD 2009 : 2D and 3D design / Yarwood, A. (Alfred), 1917- 2008 Introduction to AutoCAD 2011 : 2D and 3D design / Yarwood, A. (Alfred), 1917- 2010

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Introduction to Autocad 2010 : 2D and 3D design / Yarwood, A. (Alfred), 1917- 2009 James Cameron's Avatar : collector's vault 3D. Cameron, James, 1954- 2010 Journalism for beginners : how to get into print and

get paid for it /

Clayton, Joan. 1992

King's Lynn and the Fens : medieval art, architecture and archaeology /

McNeill, John, 1957- 2008 Kingdom Hearts 3D : Nintendo 3DS, Square Enix,

Kingdom Hearts, Kingdom Hearts (video game), Kingdom

McBrewster, John. 2010

La mano del designer / Serrazanetti, Francesca. 2010

Lake Eden Arts Festival : the Washington post, camp rockmont, black mountain college, robert rausche

McBrewster, John, ed. 2010

Landmarking and segmentation of 3D CT images / Banik, Shantanu. 2009 Literary adaptations in Black American cinema / Lupack, Barbara Tepa. 2010 Local invariant features for 3D image analysis :

dissertation /

Fehr, Janis aut 2009

Local networks and the internet : from protocols to interconnection /

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Location estimation in a 3D environment using RFID tags : mutliple tag readers with known location a

Jain, Adwitiya Akash. 2008

Love in the Afternoon (Advertisement) : advertising campaign, soap opera, television advertisement,

McBrewster, John, ed. 2010 Luxury : lifestyle, luxury brands, luxury real estate,

Ferrari, Porsche, Bugatti, Bentley, Maserati,

2010 Marketing and selling your film around the world :

guide for independent filmmakers /

Durie, John. 2000

Marvin the Martian in 3D : looney tunes, anaglyph image, marvin the martian, polarized 3D glasses, t

McBrewster, John, ed. 2010 Masterimage 3D : digital cinema, stereoscopic,

reald 3D, 3-D film, digital dinematographym, movie th

McBrewster, John, ed. 2010

Mastering AutoCAD Civil 3D 2009 / Wedding, James, 1974- 2008 Mastering AutoCAD Civil 3D 2011 / Wedding, James, 1974- 2010 Maya studio projects : game environments and

props /

McKinley, Michael (Michael T.)

2010 Mazaar, Bazaar : design and visual culture in

Pakistan /

Zaidi, Saima. 2009

Media and environment : conflict, politics and the news /

Lester, Libby. 2010

Media, NASA, and America's quest for the moon / Makemson, Harlen. 2009 Melbourne : our city, our culture : profiling a city's

arts and cultural achievements /

Church, Julia. 1995

Merchants of culture : the publishing business in the twenty-first century /

Thompson, John B. (John Brookshire)

2010 Mesa 3D (OpenGL) : open source software, 3D

computer graphics, openGL /

Henssonow, Susan F. 2010 Mobile Marketing als Instrument für Below-the-Line

Advertisement : entwicklungen in der mobilen B2C

Wurster, Andrea. aut 2010 Modern business writing : a study of the principles

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27 Multimedia broadcasting and multicasting in mobile networks /

Iwacz, Grzegorz. 2008

Multinationals and cross-cultural management : the transfer of knowledge within multinational corpor

Haghirian, Parissa, 1970- 2011

Music and visual art : their correspondences and value in education : an innovative perspective in e

Chu, Kalaly. 2009

Muslim fashions : special double issue / Tarlo, Emma. Red. 2007 Muslim societies in the age of mass consumption :

politics, culture and identity between the local a

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New trends in Argentine and Brazilian cinema / Rocha, Carolina. 2011 Nexus New York : Latin/American artists in the

modern metropolis /

Cullen, Deborah. 2009

Nude photography : the art and the craft / Baetens, Pascal. 2007 Obituaries in the performing arts, 2006 : film,

television, radio, theatre, dance, music, cartoons a

Lentz, Harris M. 2007

Off the record : the new music business guide & workbook for the digital world /

Wacholtz, Larry E. 2009 One hundred great paintings / Govier, Louise Juliet. 2010 Online multimedia advertising : techniques and

technologies /

Hua, Xian-Sheng, 1973- 2011 Paper made : art, craft, and design = 紙から生ま

れる新しいかたち /

羅 (Loh, Adeline) 2010

Parody Advertisement : advertisement, parody, comedic device, comedy skit /

Henssonow, Susan F. 2010 Peer-to-Peer 3D streaming : delivering the future

of virtual worlds /

Hu, Shun-Yun. 2010

Persuasion on-line and communicability : the destruction of credibility in the virtual community and

Cipolla-Ficarra, Francisco V. (Francisco Vicente), 1963-

2010

Photography after conceptual art / Costello, Diarmuid. 2010

Photoshop 3D for animators / Elmansy, Rafiq. 2011

Photoshop design method = Photoshop デザイン メソッド /

井上のきあ 2010

Photoshop × Illustrator artworks : 完成度を高める デザイン表現 /

マルミヤン 2010

Pictures from a drawer : prison and the art of portraiture /

Jackson, Bruce, 1936- 2009 Plays for the theatre : a drama anthology / Brockett, Oscar G. (Oscar

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2011 Plays. Advertisement to the second edition.

Introduction; Essay on the writings of Massinger / by Jo

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Popular antiquities of Great Britain : faith and folklore; a dictionary of national beliefs, superst

Brand, John, 1744-1806 2010 Popular culture values and the arts : essays on

elitism versus democratization /

Browne, Ray B. (Ray Broadus), 1922-2009.

2009 Posters, propaganda, & persuasion in election

campaigns around the world and through history /

Seidman, Steven A., 1946- 2008

Practical marketing and public relations for the small business /

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28

Prehistoric art : signs, symbols, myth, ideology / International Congress of Prehistoric and Protohistoric Sciences (15th : 2006 : Lisbon, Portugal)

2009

Prehistoric art and ideology / International Congress of Prehistoric and Protohistoric Sciences (15th : 2006 : Lisbon, Portugal)

2008

Prehistoric rock art : polemics and progress / Bahn, Paul G. 2010 Pretty (advertisement) : television advertising,

Nike, inc., advertising agency, wieden+kennedy /

Henssonow, Susan F. 2010 Primitive culture : researches into the development

of mythology, philosophy, religion, art, and cus

Tylor, Edward B. (Edward Burnett), 1832-1917.

2010 Producing local color : art networks in ethnic

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Grams, Diane, 1957- 2010 Public relations : theory and practice / Johnston, Jane, 1961- 2009 Public relations writing in Australia / Mahoney, James Scott,

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2008 Punk : music, fashion, attitude! / Guillain, Charlotte. 2011 Punk. No one is innocent : art, style, revolt :

Kunsthalle Wien /

Matt, Gerald. 2008

Python multimedia beginner's guide : learn how to develop multimedia applications using Python with

Sathaye, Ninad. 2010

Radio advertisement : AQH share, active EMI reduction /

Henssonow, Susan F. 2010 Radiosity (3D Computer Graphics) : global

illumination, finite element method /

Marseken, Susan F. 2010 Railroad games : railroad board games, shunting

puzzles, train simulation video games, trainz, 3D ul

2010 Range image analysis and applications of 3D

time-of-flight cameras : a comprehensive statistical and

Mufti, Faisal. 2010

Read me : a century of classic American book advertisements /

Garner, Dwight. 2009

Recharting media studies : essays on neglected media critics /

Bounds, Philip. 2008

Recording memories from political violence : a film-maker’s journey /

McLaughlin, Cahal. 2010 Reinventing ritual : contemporary art and design

for Jewish life /

Belasco, Daniel, 1975- 2009 Representing the Black female subject in western

art /

Nelson, Charmaine. 2010 Responses to the construction of youth identities in

advertisements : does sex sell? a critical disc

Ndlangamandla, Sibusiso Clifford. 2010 Retro fonts 1830-1990 : 世界のレトロフォント大 事典 / 史特文斯基 (Stawinski, Gregor) 2010 Rewriting the canon of visual arts in communist

Romania : a case study /

Asavei, Maria-Alina. 2008 Rock art and museum = Art rupestre et musée / International Congress of

Prehistoric and Protohistoric Sciences (15th : 2006 : Lisbon, Portugal)

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International Congress of Prehistoric and Protohistoric Sciences (15th : 2006 : Lisbon, Portugal)

2009

Rock art studies : news of the world. Bahn, Paul G. 2008 Roman Britain and classical deities : gender and

sexuality in Roman art /

Morelli, Angela. 2009

Roman art in the private sphere : new perspectives on the architecture and decor of the domus, villa

Gazda, Elaine K., 1943- 2010 Santería garments and altars : speaking without a

voice /

Flores-Peña, Ysamur. 2011 Scalable 3D Visualization : Exploiting

JPEG2000-Based Information Hiding /

Hayat, Khizar. 2009

School of graphic design / 古平正義 2010

Searching for art's new publics / Walwin, Jeni 2010

Security in virtual worlds, 3D webs, and immersive environments : models for development, interactio

Rea, Alan. 2011

Selective Rendering for 3D Maps : high-fidelity graphics on mobile devices /

Bessa, Maximino. 2009

Setting up your scenes : the inner workings of great films /

Pepperman, Richard D., 1942-

2005 Shade 3D : computer animation, 3Dslicer, 3D rad / Henssonow, Susan F. 2010 Shape distinction for 3D object retrieval :

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Shilane, Philip Nathan, 1978-

2008

Singapore Gay Art : homosexual, visual arts, Undesirable Publications act, John C. Goss /

Henssonow, Susan F. 2010 Social media and the 2008 U.S. presidential

election /

Metzgar, Emily. 2009

Social reconstructionism in art education : art, critical pedagogy, and empowerment in a junior high

Chung, Sheng Kuan, 1968- 2008

Softimage 3D : softimage (company), softimage XSI, 3D computer graphics, computer animation /

Henssonow, Susan F. 2010 Sound media : from live journalism to music

recording /

Nyre, Lars. 2008

Sound recovery from gramophone records by 3D reconstruction : reproduction of sound from gramophone

Tian, Baozhong, 1971- 2008

Spatial data modelling for 3D GIS / Abdul-Rahman, Alias. 2008 Special effects : how to create a Hollywood film

look on a home studio budget /

Slone, Michael, 1971- 2007 Stagecraft : special effect, theatre technique,

teichoscopy, stage lighting, theatre director, stage

2010 Standing and delivering : what the movie didn't tell

/

Gradillas, Henry, 1934- 2010

Strategic public relations / Hart, Norman A. 1995

Streets of crocodiles : photography, media, and postsocialist landscapes in Poland /

Turowski, Kamil. 2011

Studio culture : the secret life of the graphic design studio /

Brook, Tony. 2009

Surface-based synthesis of 3D maps : an online full 3D mapping algorithm for outdoor unstructured en

數據

Graphic design for fashion /  Hess, Jay.  2010
Graphic design schools : London College of  Communication, Cooper Union, Rhode Island  School of desig
Graphic Communications Management  Jody, Iosias  2011
Graphic design : next generation /  Becker, Katja M.  2008  Handbook of cultural sociology /  Grindstaff, Laura

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