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影響子公司技術能力提升因素之研究-以大陸台商為例 趙子巖、陳木榮

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影響子公司技術能力提升因素之研究-以大陸台商為例 趙子巖、陳木榮

E-mail: [email protected]

摘 要

本研究以資源基礎理論與國際企業子公司發展觀點,探討台商投資中國,面對快速變動的經營環境,子公司如何以主動行 為改變子公司的策略角色,加重本身的附加價值,承擔較多的營運責任。爭取母公司承諾更多的資源,快速複製母公司組 織能力;吸收及學習當地網絡取得的資源,提升技術能力以形成競爭優勢,進而創造優良的經營管理績效。利用個案研究 方法,對大陸子公司的高階主管進行焦點式訪談,了解並分析三家受訪個案公司。個案研究結果發現母公司的資源承諾多 寡、子公司的主動行為、子公司的策略角色與地主國的資源取得,的確會對於子公司技術能力的提升造成影響。 企業在進 行海外子公司營運時,應判定欲填補的資源缺口,母公司由基礎要素發展至較高等的資源承諾;所需策略性資源沒有或不 能從內部獲取時,透過網絡連結關係取得地主國資源。提供經理人高度自主權與較高的資源控制,鼓勵嘗試與創新行為。

台商多為中小企業,中國子公司常為最大甚至唯一的海外營運據點;增加子公司的產品、市場、和功能活動,承擔較多的 營運責任,進而提升子公司技術能力。母公司可以利用子公司網路形成規模經濟、資源槓桿,鼓勵跨國學習、知識移轉、

創新行為的產生,進而強化企業的整體實力。

關鍵詞 : 資源基礎理論、子公司主動行為、子公司策略角色技術能力、大陸台商。

目錄

封面內頁 簽名頁 授權書 iii 中文摘要 v ABSTRACT vi 誌謝 viii 目錄 ix 圖目錄 xii 表目錄 xiii 第壹章 緒論 1 第一節 研究背景 與動機 1 第二節 研究目的 5 第三節 研究流程 5 第四節 研究範圍、限制 6 一、研究範圍 6 二、研究限制 7 第貳章 文獻探討 8 第一節 資源基礎理論 8 一、資源基礎觀點 8 二、資源的意涵與特性 9 三、資源基礎的策略邏輯架構 16 四、資源依賴觀 點 18 第二節 技術能力 21 一、技術的定義與類型 21 二、技術能力的意涵與評估 25 第三節 子公司策略角色 27 一、海外子 公司演進 27 二、子公司策略角色 29 第四節 子公司主動行為 39 一、子公司主動行為的意涵 39 二、子公司角色演化 47 第?

章 研究方法 49 第一節 研究架構與變項定義 50 一、研究架構 50 二、研究變項說明 50 第二節 研究設計與資料蒐集 52 一、

個案研究方法 52 二、分析單元與個案選擇 53 三、資料蒐集與分析方法 54 第肆章 個案描述 58 第一節 金豐機器工業股份 有限公司 58 一、金豐機器基本資料 58 二、金豐子公司策略佈局 59 三、金豐(寧波)主動行為 61 第二節 勝華科技股份有 限公司 73 一、勝華科技基本資料 73 二、勝華子公司策略佈局 74 三、萬士達(東莞)主動行為 77 第三節 亞洲光學股份有 限公司 82 一、亞洲光學基本資料 82 二、亞光子公司策略佈局 86 三、信泰(東莞)主動行為 89 第伍章 跨個案分析與研究 命題 93 第一節 跨個案分析 93 第二節 研究命題 99 第陸章 結論與建議 111 第一節 結論 111 一、命題結果 111 二、管理涵 義 111 三、研究貢獻 114 第二節 後續研究建議 114 參考文獻 116 中文部分 116 英文部分 118 附錄 128 個案公司訪談大綱 128

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