5.2 研究建議
5.2.2 對後續研究者之建議
本研究有助於了解遊客之感知品質、綠色政府形象、綠色消費滿意度、綠色消費忠 誠度和價格價值之相互關係，惟研究結果不適用寒暑假旅遊旺季乘客之結果，且無法適 用真愛碼頭上船之包船遊客，因為不同時間遊客有其不同遊客特性，且包船遊客需求更 異於固班航班之遊客需求，建議後續研究者，針對寒暑假旅遊旺季遊客及包船遊客，進 行更進一步研究，以探討太陽能愛之船綠色消費價值。
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