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Using a strategic approach to analysis the location selection for high-tech firms in Taiwan

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題名: Using a strategic approach to analysis the location selection for high- tech firms in Taiwan

作者: Hsiao-Chi Chen;Ya-Wen Yu

貢獻者: 亞洲大學經營管理學系

關鍵詞: Corporate strategy;Plant location and layout;Decision making;Taiwan Paper type Research paper

日期: 2008

上傳時間: 2010-06-10T03:53:56Z 出版者: Asia University

摘要: Purpose – The purpose of this paper is to focus on selection of a location which can widely influence business strategy planning and operation profit.

Design/methodology/approach – In this paper, the relationship between location strategy and clustering is primarily shown by obtaining location decision criteria and the impact of high-tech

firms with the decision-making trial and evaluation laboratory (DEMATEL) method. Then, analytic network process (ANP) method is used to explain the value and benefits from cluster location.

Findings – The authors study decision-making for location selection of high-tech firms in Hsinchu Science Park. The example is based on two dimensions including network effect and transaction cost. Network effect plays a more significant role than transaction cost for this example location selection of high-tech firms in Hsinchu Science Park. The Science Park is surrounded by entrepreneurial spirit, a significant talent pool, and support infrastructure.

Originality/value – This paper explores how high-tech managers make their decisions on location strategy in Science Park.

Research limitations/implications – The authors found that cost and benefit factors of network effect dominate the major decision-making in selection of location and has direct impact on strategic intent. They also have shown that the DEMATEL and ANP approaches are valuable for evaluating this situation.

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