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旅遊目的地意象、口碑與滿意度之關係研究-以宜蘭旅遊為例 - 政大學術集成

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(1)!. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v.

(2) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. ’. iv. ’. ’. I!. !.

(3) !. 73.6%. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. II!. iv. !.

(4) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. III!. iv. !.

(5) !. Abstract(. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. IV!. iv. !.

(6) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. V!. iv. !.

(7) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. VI!. iv. !.

(8) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. VII!. iv. !.

(9) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. VIII!. iv. !.

(10) !. ( !.....................................................................................................................................!1! !. !.....................................................................................................................!1!. !. !...................................................................................................................................!2!. !. !...................................................................................................................................!4!. !............................................................................................................................!5! !. !.....................................................................................................................!5!. !. !.................................................................................................................................!22!. 2.2.1!. !...........................................................................................................!22!. 2.2.2!. !......................................................................................................................................................!23!. 2.2.3!. !.............................................................................................................................................!24!. 2.2.4!. !...................................................................................................................................!24!. 2.2.5!. !......................................................................................................!27!. 政 治 大. 立立. •‧ 國. ㈻㊫學. !............................................................................................................................!28!. 2.3.1!. !...................................................................................................................................!28!. y. !....................................................................................................................!30!. !..............................................................................................................!32!. er. io. sit. !. Nat. 2.3.2!. •‧. !. n. al !.........................................................................................................................!35! iv. !. n. C. hengchi U !.................................................................................................................................! 35!. !. !.................................................................................................................................!36!. !. !.................................................................................................................................!44! !.........................................................................................................................................................!44! !...............................................................................................................................................!44! !..............................................................................................................................................................!47! !..............................................................................................................................................................!47! !....................................................................................................................................................!48! !.........................................................................................................................................................!48! !..............................................................................................................................................................!49!. !. !.................................................................................................................................!53! !.........................................................................................................................................................!53! !.................................................................................................................................!54! IX!. !.

(11) !. !.............................................................................................................!55! !.................................................................................................................................!55! !...........................................................................................................................................!60! !.........................................................................................................................................................!62!. !. !.......................................................................................................................!64! !.................................................................................................................................!64! !...........................................................................................................................................!64!. !. !.......................................................................................................................!66!. !........................................................................................!67! !. !.....................................................................................................!67! !....................................................................................................................................................!69! !............................................................................................................................!69!. 立立. !. •‧ 國. ㈻㊫學. !....................................................................................................!73! !....................................................................................................!80!. •‧. !.............................................................................................................!82!. sit. y. !.......................................................................................!84! !.....................................................................................!84!. n. al. er. io. !. !.................................................................!70!. !..................................................................................!73!. Nat. !. 政 治 大. Ch. v U engchi !...........................................................................!96! !...............................................................................................!90 ! ni. !.............................................................................................!103!. !......................................................................................!106! !. !.......................!109!. !. !..................!113!. !. !..........................................!114!. !. !........................................................!115!. !. !..............................................!116!. !. !.................................................................!120!. !. !..............................................!121!. !....................................................................................................!123! !. !.......................................................................................................................................!123! X!. !.

(12) !. !....................................................................................................................................!123! !....................................................................................................................................!130!. !. !.......................................................................................................................................!139! !....................................................................................................................................!139! !....................................................................................................................................!143! !.......................................................................................................................................!145! !....................................................................................................................................!145! !..................................................................................................................................................!147!. !.......................................................................................................................................!153! !.................................................................................................................................................................!153! !.................................................................................................................................................................!159!. !................................................................................................................................!161!. 立立. 政 治 大. ㈻㊫學 •‧. •‧ 國 io. sit. y. Nat. n. al. er. !. Ch. n engchi U. XI!. iv. !.

(13) !. 1-1!. !.............................................................................................................................!4!. 2-1. !.....................................................................................!7!. 2-2. !..................................................................................!10!. 2-3. !.........................................................................!12!. 2-4. !................................................................................................!16!. 2-5. !..............................................................................................................!18!. 2-6. !................................................................................................!19! 治. 2-7. !.....................................................................................................!25! 立立. 3-1. !........................................................................................................................!35!. 政. 大. •‧ 國. ㈻㊫學. •‧. !.............................................................................................................!35! !........................................................................................................................!47!. 3-3. !..............................................................................................................!48!. er. io. sit. y. Nat. 3-2. al. 3-5. !...................................................................................................................!51!. 3-6. !........................................................................................................................!52!. 4-1. !............................................................................................!69!. 4-2. !........................................!70!. 4-3. n. 3-4. v ni C U h !........................................................................................................................!50! engchi. !. n=205. !......................................................................................!72!. 4-4. (. ). n=208. !...................!74!. 4-4. (. ). n=208. !.................!124!. XII!. !.

(14) !. 2-1. !..............................................................!9!. 2-2. !...........................................................!13!. 2-3. !...........................................................!15!. 3-1. !..............................................................................................................!37!. 3-2. !..............................................................................................................!38!. 3-3. !..............................................................................................................!39!. 3-4. !..............................................................................................................!40!. 3-6. !..............................................................................................................!42!. 3-7. !..............................................................................................................!43! !...............................................................!44!. sit. y. •‧ 國. n=208. 3-10 3-11. Ch. !................................!49!. iv. n. al. er. io. 3-9. n=208. •‧. !. Nat. 3-8. ㈻㊫學. 3-5. 政 治 大 !..............................................................................................................!41! 立立. !.......................................................................!57! Un. engchi. s!α. !. ! Cronbach’!. !.....................................................................!58! 3-12. !.........................................................................................!60!. 3-13. !.............................................................!61!. 3-14. !.....................................................................................!62!. 4-1. !. n=208. !...............................................................!68!. 4-2. n=208. 4-3. (. 4-4. ( XIII!. ) ). !................................!71! n=208. n=208. !...............!73!. !........................!75! !.

(15) !. 4-5 4-6. n=208. !..............................................!81!. !. !.............................!82!. 4-7. (n!=208)!............................................................!83!. 4-8. n=208. 4-9. !....!86!. n=208. 4-10. n=208. 4-11. !88! !..!92!. n=208. !............................................................................................................................................................!94! 4-12. !...............................................!96!. 4-13. n=208. 政 治 大 !............................................................................................................................................................!98! 立立. 4-14. n=208. •‧ 國. ㈻㊫學. !..........................................................................................................................................................!101!. sit. y. !................................................................!105!. io. !...................................................................................................! 107! a. er. 5-0. Nat. 4-16. !................................................................!103!. •‧. 4-15. 5-2. !..............................................................................................!113!. 5-3. !..............................................................................................!114!. 5-4. !..............................................................................................!115!. 5-5. !..............................................................................................!118!. 5-6. !..............................................................................................!120!. 5-7. !..............................................................................................!122!. n. 5-1. v l C ni U h engchi !..............................................................................................! 111!. 4-3. (. 4-5. n=208. 4-13. ). n=208. !.............!123!. !............................................!125! n=208. XIV!. !.

(16) !. !..........................................................................................................................................................!126! 4-15. !................................................................!129!. 4-16. !................................................................!129!. 5-1. !..............................................................................................!131!. 5-2. !..............................................................................................!132!. 5-3. !..............................................................................................!133!. 5-4. !..............................................................................................!134!. 5-5. !..............................................................................................!136!. 5-6. !..............................................................................................!137!. 5-7. !..............................................................................................!138!. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. n engchi U. XV!. iv. !.

(17) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 1!. i Un. v. !.

(18) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 2!. i Un. v. !.

(19) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 3!. i Un. v. !.

(20) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 4!. i Un. v. !.

(21) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 5!. i Un. v. !.

(22) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 6!. i Un. v. !.

(23) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 7!. i Un. v. !.

(24) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 8!. i Un. v. !.

(25) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 9!. i Un. v. !.

(26) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 10!. i Un. v. !.

(27) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 11!. i Un. v. !.

(28) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 12!. i Un. v. !.

(29) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 13!. i Un. v. !.

(30) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 14!. i Un. v. !.

(31) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 15!. i Un. v. !.

(32) !. ! !. 立立. 政 治 大. !. !. !!. sit. io. n. al. !. er. !!!!!!!!. y. •‧. •‧ 國. ㈻㊫學. !. Nat. !. Ch. engchi. 16!. i Un. v. !.

(33) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 17!. i Un. v. !.

(34) !. (Absorp$on). (Entertainment). (Educa$on). (Esthe$c). 立立. (Ac$ve' Par$cipa$on). (Escapist). 政 治 大 (immersion). ㈻㊫學 •‧. •‧ 國 io. sit. y. Nat. n. al. er. (Passive' Par$cipa$on). Ch. engchi. 18!. i Un. v. !.

(35) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 19!. i Un. v. !.

(36) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 20!. i Un. v. !.

(37) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 21!. i Un. v. !.

(38) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 22!. i Un. v. !.

(39) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v. !. 23!. !.

(40) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 24!. i Un. v. !.

(41) !. !. ! ! !. !. )!. ! ! !. (. 立立. ! ! ! !. )!. 政 治 大 ㈻㊫學 •‧. •‧ 國 io. sit. y. Nat. n. al. er. (. !. ! ! !. Ch. engchi. 25!. i Un. v. !.

(42) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 26!. i Un. v. !.

(43) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 27!. i Un. v. !.

(44) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 28!. i Un. v. !.

(45) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 29!. i Un. v. !.

(46) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 30!. i Un. v. !.

(47) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 31!. i Un. v. !.

(48) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 32!. i Un. v. !.

(49) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 33!. i Un. v. !.

(50) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 34!. i Un. v. !.

(51) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 35!. i Un. v. !.

(52) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 36!. i Un. v. !.

(53) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 37!. i Un. v. !.

(54) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 38!. i Un. v. !.

(55) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 39!. i Un. v. !.

(56) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 40!. i Un. v. !.

(57) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 41!. i Un. v. !.

(58) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 42!. i Un. v. !.

(59) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 43!. i Un. v. !.

(60) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 44!. i Un. v. !.

(61) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 45!. i Un. v. !.

(62) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 46!. i Un. v. !.

(63) !. ! ! 42%!. ! 58%!. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 47!. i Un. v. !.

(64) !. !. !. ! 5%!. / 7%!. !. ! 88%!. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 48!. i Un. v. !.

(65) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 49!. i Un. v. !.

(66) !. !. 25 ! 26%!. 立立. 25 政 治 大 ! 74%!. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 50!. i Un. v. !.

(67) !. ! ! 34%!. 政 治! 大 55%!. ㈻㊫學. •‧ 國. 立立 ! 11%!. •‧. n. er. io. sit. y. Nat. al. Ch. engchi. 51!. i Un. v. !.

(68) !. ! ! 26%!. ! 74%!. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 52!. i Un. v. !.

(69) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 53!. i Un. v. !.

(70) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 54!. i Un. v. !.

(71) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 55!. i Un. v. !.

(72) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 56!. i Un. v. !.

(73) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 57!. i Un. v. !.

(74) !. ’. 立立. 政 治 大. ’. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 58!. i Un. v. !.

(75) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 59!. i Un. v. !.

(76) !. ’. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 60!. i Un. v. !.

(77) !. ’. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 61!. i Un. v. !.

(78) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 62!. i Un. v. !.

(79) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 63!. i Un. v. !.

(80) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 64!. i Un. v. !.

(81) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 65!. i Un. v. !.

(82) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v. ’. 66!. !.

(83) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 67!. i Un. v. !.

(84) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 68!. i Un. v. !.

(85) !. 立立. 政 治 大. •‧ 國. ㈻㊫學 •‧. !. er. io. sit. y. Nat. 1 ! 5%!. n. al 2 ! iv 10 C ! Un 21%! h 26%! e n g c h i 3 ! 19%!. 5~10 ! 22%!. 4 ! 7%!. 69!. !.

(86) !. 政 治 大!. 立立 •‧ 國. ㈻㊫學 •‧. ! ! 19%! 17%!. y. n. Ch. engchi. 70!. sit. io. al. ! 47%!. er. Nat. ! 17%!. i Un. v. !.

(87) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 71!. i Un. v. !.

(88) !. ! / / / ! 56%!. 立立. ! 20%!. / ! 24%!. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 72!. i Un. v. !.

(89) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 73!. i Un. v. !.

(90) !. (. )(. ). ! !. ! 96.2!. !. 200!. 81.7!. !. 170!. !. 88.5!. !. 90.4!. 立立. 184! 188!. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 74!. i Un. v. !.

(91) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 75!. i Un. v. !.

(92) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 76!. i Un. v. !.

(93) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 77!. i Un. v. !.

(94) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 78!. i Un. v. !.

(95) !. 4"7 ! 58.2! 23!. 35.6!. ! 23.6!. 0.5! 1!. 16.3!. ! !. 67.3!. al. n. !. io. !. !. 35!. 9.6!. 34!. Ch. 20!. engchi. 33.2!. !. !. ! !. 140!. v. 142!. 69!. 3.8! 8!. 77.4!. ! !. i Un. 68.3!. !. !. •‧. 2.9! 6!. Nat. Facebook. Plurk!. •‧ 國. 23! 16.8!. ! Twitter. ㈻㊫學. 11.1!. !Blog!. 治 政 大 49!. 立立. !. (ex:!Mobile01,!BBS)!. 74!. sit. !. 3.4! 7!. 121!. y. 11.1!. !. er. !. ! !Blog. !. 14.4!. 30! 26!. 20.2!. 161!. 54! 42! 79!. !.

(96) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 80!. i Un. v. !.

(97) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 81!. i Un. v. !.

(98) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v. ×. 82!. !.

(99) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 83!. i Un. v. !.

(100) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 84!. i Un. v. !.

(101) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 85!. i Un. v. !.

(102) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 86!. i Un. v. !.

(103) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 87!. i Un. v. !.

(104) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 88!. i Un. v. !.

(105) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 89!. i Un. v. !.

(106) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 90!. i Un. v. !.

(107) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 91!. i Un. v. !.

(108) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 92!. i Un. v. !.

(109) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 93!. i Un. v. !.

(110) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 94!. i Un. v. !.

(111) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 95!. i Un. v. !.

(112) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 96!. i Un. v. !.

(113) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 97!. i Un. v. !.

(114) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 98!. i Un. v. !.

(115) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 99!. i Un. v. !.

(116) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 100!. i Un. v. !.

(117) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 101!. i Un. v. !.

(118) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 102!. i Un. v. !.

(119) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 103!. i Un. v. !.

(120) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 104!. i Un. v. !.

(121) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 105!. i Un. v. !.

(122) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 106!. i Un. v. !.

(123) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 107!. i Un. v. !.

(124) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat al. Ch. engchi. 108!. i Un. v. !.

(125) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 109!. i Un. v. !.

(126) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 110!. i Un. v. !.

(127) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 111!. i Un. v. !.

(128) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 112!. i Un. v. !.

(129) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 113!. i Un. v. !.

(130) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 114!. i Un. v. !.

(131) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 115!. i Un. v. !.

(132) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 116!. i Un. v. !.

(133) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 117!. i Un. v. !.

(134) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 118!. i Un. v. !.

(135) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 119!. i Un. v. !.

(136) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 120!. i Un. v. !.

(137) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 121!. i Un. v. !.

(138) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 122!. i Un. v. !.

(139) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 123!. i Un. v. !.

(140) !. (. )(. ). # !. ! 96.2!. !. 200!. 81.7!. !. 170!. !. 88.5!. !. 90.4!. 立立. 184!. 政 治 大. 188!. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 124!. i Un. v. !.

(141) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 125!. i Un. v. !.

(142) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 126!. i Un. v. !.

(143) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 127!. i Un. v. !.

(144) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 128!. i Un. v. !.

(145) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 129!. i Un. v. !.

(146) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 130!. i Un. v. !.

(147) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 131!. i Un. v. !.

(148) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 132!. i Un. v. !.

(149) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 133!. i Un. v. !.

(150) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 134!. i Un. v. !.

(151) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 135!. i Un. v. !.

(152) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 136!. i Un. v. !.

(153) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 137!. i Un. v. !.

(154) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 138!. i Un. v. !.

(155) !. 1.. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. al. er. io. sit. y. Nat. 2.. Ch. engchi. i Un. v. 3.. 139!. !.

(156) !. 4.. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 140!. i Un. v. !.

(157) !. 5.. 6.. 立立. •‧. •‧ 國. ㈻㊫學. 7.. 政 治 大. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v. 8.. 141!. !.

(158) !. 9.. 10.. 立立. •‧. •‧ 國. ㈻㊫學. 11.. 政 治 大. n. er. io. sit. y. Nat. al. Ch. engchi. i Un. v. 12.. 142!. !.

(159) !. 1.. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. 2.. Ch. engchi. i Un. v. 3.. 143!. !.

(160) !. 4.. 5.. 6.. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. al. er. io. sit. y. Nat. 7.. Ch. engchi. 144!. i Un. v. !.

(161) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 145!. i Un. v. !.

(162) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 146!. i Un. v. !.

(163) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 147!. i Un. v. !.

(164) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 148!. i Un. v. !.

(165) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 149!. i Un. v. !.

(166) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 150!. i Un. v. !.

(167) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 151!. i Un. v. !.

(168) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 152!. i Un. v. !.

(169) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 153!. i Un. v. !.

(170) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 154!. i Un. v. !.

(171) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 155!. i Un. v. !.

(172) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 156!. i Un. v. !.

(173) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 157!. i Un. v. !.

(174) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學 sit. n. al. er. io. ”. y. Nat “. Ch. engchi. 158!. i Un. v. !.

(175) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 159!. i Un. v. !.

(176) !. 立立. 政 治 大. •‧. •‧ 國. ㈻㊫學. n. er. io. sit. y. Nat. al. Ch. engchi. 160!. i Un. v. !.

(177) ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ✔. 1. ☐. ☐. ☐. ☐. ☐. 2. ☐. ☐. ☐. ☐. ☐. 3. ☐. ☐. ☐. ☐. 4. ☐ ☐. ☐ ☐. ☐. ✔.

(178) ☐ ☐ ☐. ☐ ☐ ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐. ☐ ☐ ☐ ☐. ☐ ☐ ☐. ☐ ☐ ☐. ☐ ☐. ☐. ☐ ☐ ☐ ☐. ☐ ☐. ☐ ☐ ☐. ☐. ☐ ☐ ☐. ☐. ☐. ☐. ☐. ☐.

(179)

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