• 沒有找到結果。

第五章 結論與建議

第三節 研究限制

本研究之主要探討對象為旅館業的高階主管,由於旅館業高階主管因業 務繁忙與職級較高等因素,樣本不易取得,且礙於時間與經費上的限制,因 此選擇具有代表性之專家樣本分析,推論性受到某些限制。另外,本研究進 行權重體系調查時,台灣正經歷全球金融風暴與H1N1 新型流感之影響,因 此遭受到部分環境上的限制。

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附錄一、旅館業高階主管專業能力專家問卷

不重要---重要

不重要---重要

不重要---重要

個人資料

1. 性別: …男 …女

2. 年齡: …30 歲以下 …31-40 歲 …41-50 歲 …51-60 歲 …61 歲 以上

3. 最高學歷: …國中以下 …高中職 …專科 …大學 …研究所或 以上

4. 旅館工作年資:_________________年 5. 現職職稱:_____________________

6. 相關工作經歷:(可複選) …餐飲部 …客務部 …房務部 …工程部 …財務部 …行銷部 …其他:___________

7. 現職旅館類型: …國際觀光旅館 … 觀光旅館

8. 飯店成立時間: … 5 年以下 … 6~10 年 … 11~15 年 … 16~20 年以上 … 21 年以上

9. 旅館所在地區: … 北部 … 中部 … 南部 … 東部

10. 旅館型態: …商務旅館 … 休閒度假旅館 … 其他:________________

11. 飯店經營型態: …獨立經營 …直營連鎖 …特許經營 …委託管理 12. 飯店籌備經驗: …無 …有,籌備過 家

\再次感謝您的協助與指導[

附錄二、旅館業高階主管專業能力領域權重專家問卷

旅館業高階主管能力領域之名詞定義

一般性專業能力

能力領域 定義

分析能力 具備分析產業競爭情勢與預測未來市場趨勢發展之能力。

策略管理能力 建立組織目標,選擇最佳決策方案並有擬定策略計畫之能力。

執行能力 即時完成組織賦予的目標任務,並且達到預期成果的能力。

問題解決能力 發現、分析問題,並能採取對策執行,以及評估成效的能力。

危機處理 防範潛在危機,並在危機發生時具備妥善處理之能力。

文化 具備全球化視野且能尊重認同多元文化之價值,並融入於組

織管理中。

人際關係 建立組織內外部良好人際互動關係。

溝通能力 具備傾聽、表達、協調、談判與說服的能力。

領導能力 具備個人領袖魅力,且能激勵、賦權並促使團隊成長及提升

績效之能力。

自我管理 具備調適生活、維持身心靈健康與追求自我成長之能力。

態度 具備誠實正直、自信、熱誠、正向積極之特質。

創造力 具備創新、創意發展所需之能力。

外語能力 具備流利的外語聽說讀寫的能力。

技術性專業能力

能力領域 定義

現場管理 具備管理營運現場的顧客關係、作業流程、品質控管之能力。

人力資源管理 具備人力的甄選、聘用、培育、考核、留用之能力。

財務管理 具備妥善之財務營運以創造最大利潤之能力。

業務及行銷 具備市場定位、產品行銷與公關交際之能力。

資訊能力 應用飯店營運相關資訊科技之能力。

第一部份:旅館業高階主管專業能力比較

能力領域

能力領域

能力領域

能力領域

現場管理 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 資訊能力 人力資源 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 財務管理 人力資源 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 業務及行

人力資源 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 資訊能力

財務管理 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 業務及行 財務管理 □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 資訊能力 業務及行

□ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ □ 資訊能力

第四部分:個人資料 1. 性別: …男 …女

2. 年齡: …30 歲(含)以下 …31-40 歲 …41-50 歲 …51-60 歲 …61 歲以上 3. 最高學歷: …國中(含)以下 …高中職 …專科 …大學 …研究所(含)以上 4. 旅館工作年資:_________________年

5. 現職職稱:_____________________

6. 相關工作經歷:(可複選) …餐飲部 …客務部 …房務部 …工程部 …財務部 …行銷部 …其他:___________

7. 現職旅館類型: …國際觀光旅館 … 觀光旅館

8. 飯店成立時間: … 5 年以下 … 6~10 年 … 11~15 年 … 16~20 年以上 … 21 年以上

9. 旅館所在地區: … 北部 … 中部 … 南部 … 東部

10. 旅館型態: …商務旅館 … 休閒度假旅館 … 其他:________________

11. 飯店經營型態: …獨立經營 …直營連鎖 …特許經營 …委託管理 12. 飯店籌備經驗: …無 …有,籌備過 家

\再次感謝您的協助與指導[

附錄三、旅館業高階主管專業能力具備程度調查

一、 旅館業高階主管能力領域之名詞定義 (一) 一般性專業能力

能力領域 定義

分析能力 具備分析產業競爭情勢與預測未來市場趨勢發展之能力。

策略管理能力 建立組織目標,選擇最佳決策方案並有擬定策略計畫之能力。

執行能力 即時完成組織賦予的目標任務,並且達到預期成果的能力。

問題解決能力 發現、分析問題,並能採取對策執行,以及評估成效的能力。

危機處理 防範潛在危機,並在危機發生時具備妥善處理之能力。

文化 具備全球化視野且能尊重認同多元文化之價值,並融入於組織管理中。

人際關係 建立組織內外部良好人際互動關係。

溝通能力 具備傾聽、表達、協調、談判與說服的能力。

領導能力 具備個人領袖魅力,且能激勵、賦權並促使團隊成長及提升績效之能力。

自我管理 具備調適生活、維持身心靈健康與追求自我成長之能力。

態度 具備誠實正直、自信、熱誠、正向積極之特質。

創造力 具備創新、創意發展所需之能力。

外語能力 具備流利的外語聽說讀寫的能力。

(二) 技術性專業能力

能力領域 定義

現場管理 具備管理營運現場的顧客關係、作業流程、品質控管之能力。

人力資源管理 具備人力的甄選、聘用、培育、考核、留用之能力。

財務管理 具備妥善之財務營運以創造最大利潤之能力。

業務及行銷 具備市場定位、產品行銷與公關交際之能力。

資訊能力 應用飯店營運相關資訊科技之能力。

旅館業先進:

您好!

為針對旅館業高階主管專業能力進行調查,請參考完旅館業高階主管能力領 域之名詞定義後,就貴旅館高階主管之專業能力之具備程度表達您的寶貴意見。

感謝您的協助。

敬祝

萬事如意 事業順利

景文科技大學觀光餐旅學院院長 洪久賢 敬上

景文科技大學觀光餐旅學院院長 洪久賢 敬上