VISITOR EXPENDITURE SURVEY2

(1)

Principal Indicators

Overnight Visitors Same-day Visitors

MOP

• •

www.dsec.gov.mo 2016.08

Quarter-to- quarter Change (%)

- Total spending (excluding gaming expenses) of visitors amounted to MOP 11.70 billion, down by 4.5% year-on-year and up by 1.4% quarter-to-quarter. Total spending of overnight visitors and same-day visitors dropped by 3.0% and 10.0% respectively year-on-year.

- Per-capita spending of visitors was MOP 1,601, down by 4.0% year-on-year and up by 3.4% quarter-to-quarter; per-capita spending of overnight visitors and same-day visitors decreased by 9.8% and 2.8% respectively year-on-year.

- Visitors spent mainly on shopping (43.4%), accommodation (26.8%) and food & beverage (20.9%).

-10.0

- Per-capita spending of visitors who came mainly for shopping took the lead at MOP 2,261, down by 3.1% year-on-year, followed by those coming for MICE events (MOP 2,144) and vacation (MOP 2,123), down by 10.0% and 12.0% respectively.

-3.0 -4.5

2 670 12 251 Current

Quarter

9 295 2 402 11 697

9 581

Per-capita Spending of Visitors Same

Quarter Last Year

Year-on- year Change (%) Total Spending of Visitors

(Million MOP)

1.4 4.9

2 820 -10.3

3.4

Per-capita spending of Mainland visitors decreased by 8.0% year-on-year, with that of Guangdong visitors falling by 3.2%, and that of Fujian visitors dropping significantly by 31.1%. Per-capita spending of Mainland visitors travelling under the Individual Visit Scheme (IVS) dropped by 11.3% to MOP 2,244, with spending of those from Guangdong Province and Fujian Province falling by 3.0% and 31.7% respectively.

1 601

-9.8 658

0.7 -3.1

Per-capita spending of visitors from Japan, Malaysia, Hong Kong and Taiwan increased by 12.1%, 10.1%, 9.8% and 12.7% respectively year-on- year, while that from Singapore decreased by 2.3%. Among the long-haul visitors, per-capita spending of visitors from the United Kingdom and the United States increased by 1.8% and 6.0% year-on-year, while that from Australia decreased by 5.1%.

Alameda Dr. Carlos d' Assumpção No. 411-417, Dynasty Plaza, 17^th floor, Macao Tel: (853) 8399 5311 Fax: (853) 2830 7825 E-mail: [email protected] Official Statistics. Reproduction of these data is allowed provided the source is quoted.

Per-capita Spending of Visitors (MOP)

1 668 -4.0

Per-capita spending of overnight visitors declined by 9.8% year-on-year, with that of Mainland visitors falling by 15.3%. Per-capita spending of same- day visitors decreased by 2.8% year-on-year, with spending of those from Mainland China and Singapore dropping by 5.6% and 3.3% respectively.

2 543

-2.8

Per-capita Spending of Visitors from Mainland China 676

Total spending of Mainland visitors decreased by 7.3% year-on-year to MOP 8.88 billion; spending of Guangdong visitors (MOP 3.29 billion) dropped by 2.0% while that of Fujian visitors (MOP 296 million) fell notably by 37.6%. Total spending of Mainland overnight visitors (MOP 6.97 billion, 78.5% of total) and same-day visitors (MOP 1.91 billion, 21.5% of total) declined by 5.6% and 12.9% respectively.

1 850

955

1 548

1 731

1 657

1 701

926

1 223

1 234

1 445

0 500 1 000 1 500 2 000 2 500 3 000 Mainland China

Hong Kong

Taiwan

Japan

Malaysia

Singapore

Thailand

U.S.A.

United Kingdom

Australia

MOP Same-day Visitor Overnight Visitor Visitor Government of Macao Special Administrative Region

Statistics and Census Service

VISITOR EXPENDITURE SURVEY

2

^ND

QUARTER / 2016

2 545

1 561

1 834 1 604

2 244 1 850

0 500 1 000 1 500 2 000 2 500 3 000

Individual Visit Scheme Mainland China

Overall Guangdong Province Fujian Province

(2)

•

Per-capita Shopping Spending of Visitors

• Total

Clothing

Jewellery & Watches Local Food Products

• Cosmetics & Perfume

Handbags & Shoes Others

Per-Capita Spending of Overnight and Same-day Visitors

Mainland China •

Hong Kong Taiwan Japan Malaysia Singapore Thailand

U.S.A. •

United Kingdom Australia

•

2 Visitor Expenditure Survey 2^nd Quarter / 2016

Same-day Visitors Overnight

Visitors 2 928 1 543 2 918 2 509 2 406 2 611 1 825

Change (%)

-15.3 791

-14.8 450

9.2 348

-4.9 512 5.5

-1.1 361

Change (%)

Shopping accounted for 36.0% (MOP 916) of the per-capita spending of overnight visitors, while accommodation made up 33.7% (MOP 858).

7.3 454 3.4

-28.1 164

19.7

79

195 214

Analysed by type of spending, visitors spent mainly on shopping (43.4% of total spending); per-capita shopping spending was MOP 694, down by 7.6% year-on-year.

99 71

103

-12.2 -1.9 Structure of Visitor Spending

MOP

6.3

406

Per-capita Spending of Visitors by Type of Expense 16.6

7.1 427 -1.1

-6.6 4.2

527 -3.3

0.3

1.1 186 -12.5

1 989 2 064 2 271

Same-day visitors from Mainland China and Singapore had relatively high per-capita spending, yet down by 5.6% and 3.3% respectively year-on-year.

Meanwhile, per-capita spending of same-day visitors from Hong Kong rose by 16.6%. Among the long-haul visitors, same-day visitors from Australia had the highest per-capita spending, up by 5.5%.

Shopping accounted for 71.9% of the per-capita spending of same-day visitors, at MOP 473; food & beverage made up 15.8%, at MOP 104.

-5.6 Analysed by countries and places, per-capita spending of overnight visitors from Mainland China and Singapore declined by 15.3% and 6.6%

respectively, while spending of those from Japan, Malaysia, Hong Kong and Taiwan increased. Among the long-haul visitors, overnight visitors from the United Kingdom recorded relatively high growth in per-capita spending, up by 9.2%.

-18.6

Per-capita spending of visitors on accommodation (MOP 429) increased by 3.4% year-on-year, while that on food & beverage (MOP 334) decreased by 7.8%.

MOP

Per-capita shopping spending on jewellery & watches (MOP 98) rose notably by 19.7% year-on-year, while that on handbags & shoes (MOP 71) dropped by 28.1%.

98 As regards type of shopping spending, visitors spent mostly on local food

products (MOP 195) and cosmetics & perfume (MOP 161), down by 8.9%

and 1.9% respectively year-on-year.

694 751

-12.0 82

Same Quarter Last Year

-8.9 161

90 Current

Quarter

Change (%)

-7.6 91

916 858

473 565

104 205

81 0

200 400 600 800 1 000

Overnight Visitors Same-day Visitors MOP

Shopping Accommodation

Food & Beverage Others Shopping

43.4%

Accommodation 26.8%

Food & Beverage 20.9%

Outbound Transport 4.9%

Others 4.0%

(3)

Per-capita Spending of Visitors by Main Purpose of Visit

•

Attending MICE Events Vacation

Shopping •

Business & Professional Visiting Relatives or Friends Gaming

Transit

•

Economic Activity Status of Visitors

•

Legislators, Senior Officials and Managers Professionals

Technicians and Associate Professionals Clerks

• Service & Sales Workers

Other Employed Persons

Unemployed and Economically Inactive Persons

Visitors’ Comments

Environmental Hygiene Public Facilities Travel Agencies Hotels

Gaming Establishments Restaurants

Retail Shops Public Transport

•

-0.5 0.7

-0.1 -0.4

-2.5 1.5

2 144 -10.0

2015^r

Per-capita Spending

5.5

474 -3.1

1 311 1 288

Visitors coming mainly for transit made up 18.3% of the total, and their per- capita spending was just MOP 309, down by 34.8% year-on-year.

Analysed by economic activity status of visitors, 20.6% of the visitors were legislators, senior officials and managers, down slightly by 0.4 percentage points year-on-year, followed by clerks at 13.2%, same as that in the second quarter of 2015.

-0.4

2.7

1.6 Quarter-to-

quarter Difference (p.p.)

90.8 1.0

No Comment

1.5

20.6

-4.3 15.6

0.2 1.8

3.4 1.7

3.6

4.6

13.2 -

Quarter-to- quarter Difference (p.p.) Satisfied

0.1 2.2

-0.2 -0.5

-

0.2 9.3

4.3

Quarter-to- quarter Difference (p.p.) Quarter-to-

quarter Difference (p.p.) (MOP)

1.5 4.0

-1.4 1.8

2.8

82.5

10.2

3.5

-0.8 9.3

3.1

70.7

-1.9 14.5 1.8

0.4

90.1 0.2 8.8

19.8 -3.2

81.8 -4.3 13.7

75.8 67.0

Results of the Visitors' Comments Survey indicated that 90.8% of the visitor-users were satisfied with the services of travel agencies, up by 1.0 percentage point quarter-to-quarter; those who expressed satisfaction with the services and facilities of hotels rose marginally by 0.2 percentage points to 90.1%.

A relatively high percentage of visitors considered that public transport services should be improved, at 9.3%, down by 1.4 percentage points quarter-to-quarter.

Only 39.5% of the visitors commented that points of tourist attractions were adequate, down by 1.6 percentage points quarter-to-quarter; those who complimented about environmental hygiene and public facilities accounted for 78.4% and 67.0%, down by 4.8 and 4.3 percentage points respectively.

Analysed by visitors' main purpose of visit, visitors coming to Macao for shopping had the highest per-capita spending, at MOP 2,261, down by 3.1% year-on-year; yet, the corresponding proportion of visitors (8.1% of total) dropped marginally by 0.2 percentage points.

Per-capita spending of visitors coming for MICE events (MOP 2,144) and vacation (MOP 2,123) dropped by 10.0% and 12.0% respectively year-on- year. In terms of the proportion of visitors, only 1.0% came to Macao for MICE events, while 50.9% came for vacation, up by 0.5 and 7.1 percentage points respectively year-on-year.

1 528 Structure of Visitors

-12.0 (%) 2 382

2 261

Visitors' Comments on Points of Tourist Attractions

-0.6 18.2

1.5 0.9

0.8

-0.5

0.4 0.7 0.4

0.2

1.9 7.2

6.7 18.3

Fair 4.5

Change

1 573

-34.8 2 123

2 333 50.9

0.5

6.0

2.9 -1.8 -5.1 22.7

1 143 309 8.3 8.3

1 204 5.1

8.1 43.8

Structure (%) Difference (p.p.)

31.2

1.1

%

1.9 The unemployed and economically inactive persons (such as housewives

and retirees) constituted 31.2% of the total visitors, up by 2.7 percentage points year-on-year.

Improvement Needed

78.4 -4.8 17.5

9.1 -1.2

12.3 (%)

2016 2015

2016

1.0

2 412

41.1%

17.8%

15.9%

25.2%

39.5%

21.4%

13.8%

25.3%

Adequate Fair Inadequate No Comment Q2

Q1

(4)

Sampling Error Historical Data for 2^nd Quarter

Visitors Total Spending (Million MOP)

Overnight Visitors Overnight Visitors

Same-day Visitors Same-day Visitors

Per-capita Spending (MOP) Overnight Visitors Same-day Visitors

Methodology

Glossary

Main Purpose of Visit: The most important reason or motivation for the trip, in the absence of which the trip would not have taken place.

Symbols:

- Absolute value equals zero .. Not applicable

p.p. Percentage point MOP Macao Pataca r Revised figures

For additional information:

http://www.dsec.gov.mo/e/visitor_expenditure.aspx

Same-day Visitor:

0.7 0.7

2 895 1 713 1 973

609

1 668 2 820 2 502

2 141 3 396 3 915

676

594 614 610

1 482

2 488

1.7 1.3 0.5

“Visitor” is defined in accordance with the International Recommendations for Tourism Statistics 2008 of UNWTO.

Note:

Visitor Expenditure Survey and Visitors' Comments Survey adopt systematic sampling in selecting samples who are non-residents of Macao. At different departure points, enumerators collect spending data and comments on services and facilities from visitors during their stay in Macao.

Visitor who stays at least one night in a residential accommodation or casino in the place visited, or has accommodation arrangement with a hotel/guesthouse.

Overnight Visitor:

Classification of visitors:

Visitor who does not spend the night in any residential accommodation, hotel/guesthouse, or casino in the place visited, nor does he/she have accommodation arrangement with a hotel/guesthouse.

Spending of Visitors: The amount paid by visitors for the purchase of goods and services for own use or to give away, including expenses paid by the visitors or reimbursed by others such as relatives, friends or employers. Spending of visitors excludes gaming expenses, donations, expenses on purchase of assets and goods for resale.

Any person taking a trip to a main destination outside his/her usual environment, for less than a year, for any main purpose other than to be employed by a resident entity in the country or place visited.

Visitor:

0.4 13 773

2 670 2 237 2 025 2 219

9 581 7 866

.. 0.1

9 341 11 721

2015

2011 2012 2013 2014

12 251 10 102 11 366 13 940 16 261

1.0 0.8 0.3 0.2

Food &

Beverage Accommodation

Shopping Per-capita

Spending

MOP