MICE STATISTICS 2

Government of Macao Special Administrative Region Statistics and Census Service

MICE STATISTICS

2^{n d} QUARTER/2009

No. 2 In the second quarter of 2009, number of MICE (Meeting, Incentives, Conventions & Exhibitions) events held in various venues in Macao totalled 347, down by 9% quarter-to-quarter, with 328 meetings/conferences (95% of total) and 19 exhibitions; total number of participants/attendees decreased by 63% quarter-to-quarter to 57,423; average duration of the MICE events fell from 2.2 days in the previous quarter to 1.8 days. The average duration of exhibitions was 3.4 days, attracting 25,376 attendees (44% of total); average duration of meetings/conferences was 1.8 days, with 32,047 participants.

1.Principal Information on MICE Events by Type

No. of Events No. of Participants Average Duration (day)

Type of Event (日)

Q1 2009 ^r Q2 2009 Q1 2009 ^r Q2 2009 Q1 2009 ^r Q2 2009

Total 383 347 153,864 57,423 2.2 1.8

Meeting 366 328 37,646 32,047 2.1 1.8

Government Meeting 42 47 3,478 4,753 2.3 1.2 Association Meeting 93 94 12,161 9,591 1.5 1.4 Corporate Meeting 182 131 14,614 8,274 2.3 2.0

Conference 25 24 3,986 4,074 2.3 2.5

Incentive Meeting/

Travel 24 32 3,407 5,355 2.5 2.1

Exhibition/Expo 17 19 116,218 25,376 4.2 3.4

rrevised figures

As regards subject of MICE events, the majority focused on Commerce, Trade & Management (105), Tourism & Culture (60) and Education & Training (52). Analyzed by type, most of the events were Corporate Meetings (131), Association Meetings (94) and Government Meetings (47).

Chart 1. MICE Events by Subject

Banking & Finance 9%

Commerce, Trade &

Management 30%

Others 5%

Tourism & Culture 17%

Medical & Health 12%

Information &

Technology 12%

Education & Training 15%

MICE STATISTICS 2^nd QUARTER/2009 DSEC No. 2

Chart 2. MICE Events by Type

There were 204 MICE events held in hotels, of which 194 were meetings/conferences and 10 exhibitions, drawing a total of 28,546 participants/attendees. Participants to 194 meetings /conferences totalled 16,900 (59% of total) and attendees of the 10 exhibitions were 11,646.

Meanwhile, 143 MICE events were held in convention & exhibition centres, and other conference venues, bringing in 28,877 participants/attendees; the majority were Association Meetings (71), but the 9 exhibitions attracted 13,730 attendees (48% of total).

In the first half year of 2009, a total of 730 MICE events were held in Macao, with an average duration of 2.0 days, attracting 211,287 participants/attendees. The average duration of the 694 meetings/conferences stood at 2.0 days, and number of participants was 69,693; in addition, average duration of the 36 exhibitions was 3.8 days, and the total number of attendees reached 141,594.

Conference 7%

Exhibition / Expo 5%

Corporate Meeting 38%

Government Meeting 14%

Incentive

Meeting / Travel & Others 9%

Association Meeting 27%

No.2 DSEC 2^nd QUARTER/2009 MICE STATISTICS

Methodology Coverage of the quarterly MICE statistics comprises more than 40 three-star to five-star hotels, major convention & exhibition centres and other conference venues. An electronic version of the questionnaire is made available to the respondents who may return the duly completed questionnaire via the internet.

Glossary Government Meeting: An event at which attendees are civil servants, government officials or service

providers to governmental entities.

Association Meeting: An event initiated by an association.

Corporate Meeting: Gathering of employees or representatives of a commercial organisation. Usually, attendance is required and travel, room and most meal expenses are paid for by the organisation.

Conference: An event used by any organisation to meet and exchange views, convey a message, open a debate or give publicity to some area of opinion on a specific issue. No tradition, continuity or periodicity is required to convene a conference. Although not generally limited in time, conferences are usually of short duration with specific objectives.

Incentive Meeting/Travel: A management tools that uses an exceptional travel experience to motivate and/or recognise participants for increased levels of performance in support of other organizational tools.

Exhibition/Fair/Expo: 1) Display of products or promotional material for the purposes of public relations, sales and/or marketing; 2) An event at which products and services are displayed.

The primary activity of attendees is visiting exhibits on the show floor. These events focus primarily on business-to-business (B2B) relationship.

ESTATÍSTICAS PRINCIPAIS SOBRE REUNIÕES, CONFERÊNCIAS E EXPOSIÇÕES SEGUNDO O TIPO - 2^o TRIMESTRE DE 2009 PRINCIPAL STATISTICS ON MICE EVENTS BY TYPE - 2^ND QUARTER OF 2009

活動總計 No de eventos No. of Events

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

小計 Subtotal

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

小計 Subtotal

與會/入場人次 No de participantes No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

總數 Total

347 57 423 1.84 204 28 546 2.07 143 28 877 1.52

會議 328 32 047 1.76 194 16 900 2.08 134 15 147 1.28

Reunião Meeting

47 4 753 1.17 14 1 329 1.14 33 3 424 1.18

94 9 591 1.45 23 3 983 1.83 71 5 608 1.32

131 8 274 1.97 116 6 813 2.09 15 1 461 1.07

24 4 074 2.50 14 1 616 3.00 10 2 458 1.80

32 5 355 2.09 27 3 159 2.30 5 2 196 1.00

19 25 376 3.37 10 11 646 1.90 9 13 730 5.00

Exposição/exibição Exhibition/Expo

獎勵會議旅遊及其他

Reunião incentivo-viagem e outras Incentive Meeting/Travel & Others

展覽/博覽會 政府會議

Reunião do Governo Government Meeting

協會/組織會議

Reunião da associação/organização Association Meeting

公司會議

Reunião da sociedade Coperate Meeting

大型會議

Conferência Conference

其他場地

Outros locais/Other Venue

1 按類型劃分的會展活動主要統計 (2009年第2季)

總數

Total

酒店

Hotéis/Hotel

類別

Tipo/Type

ESTATÍSTICAS PRINCIPAIS SOBRE REUNIÕES, CONFERÊNCIAS E EXPOSIÇÕES SEGUNDO O TEMA - 2^o TRIMESTRE DE 2009 PRINCIPAL STATISTICS ON MICE EVENTS BY SUBJECT- 2^ND QUARTER OF 2009

活動總計 No de eventos

No. of Events

與會/入場人次 No de participantes No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

小計 Subtotal

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

小計 Subtotal

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

總數 Total

347 57 423 1.84 204 28 546 2.07 143 28 877 1.52

銀行及金融

Actividade bancária e financeira Banking & Finance

31 5 537 2.35 30 4 737 2.37 1 800 2.00

商業、貿易及管理

Comércio e gestão

Commerce,Trade & Management

105 13 023 1.97 78 10 521 2.27 27 2 502 1.11

教育及培訓

Educação e formação Education & Training

52 5 166 1.46 25 1 598 1.64 27 3 568 1.30

資訊及科技

Tecnologia de informação Information Technology

40 8 209 1.88 22 1 776 2.41 18 6 433 1.22

醫療健康

Saúde

Medical & Health

41 3 423 1.22 19 1 461 1.37 22 1 962 1.09

旅遊及文化

Turismo e cultura Tourism & Culture

60 14 753 1.95 21 2 134 1.90 39 12 619 1.97

其他

Outros/

Others

18 7 312 2.33 9 6 319 1.67 9 993 3.00

其他場地

Outros locais/Other Venue

2 按主題劃分的會展活動主要統計 (2009年第2季)

總數

Total

酒店

Hotéis/Hotel

主題

Tema / Subject

ESTATÍSTICAS PRINCIPAIS SOBRE REUNIÕES, CONFERÊNCIAS E EXPOSIÇÕES SEGUNDO O TIPO - PRIMEIRO SEMESTRE DE 2009 PRINCIPAL STATISTICS ON MICE EVENTS BY TYPE - FIRST HALF YEAR OF 2009

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

總數 Total 383 347 153 864 57 423 2.22 1.84 229 204 116 327 28 546 2.65 2.07 154 143 37 537 28 877 1.58 1.52

會議

366 328 37 646 32 047 2.13 1.76 221 194 19 024 16 900 2.67 2.08 145 134 18 622 15 147 1.31 1.28

Reunião

Meeting

42 47 3 478 4 753 2.31 1.17 8 14 633 1 329 3.88 1.14 34 33 2 845 3 424 1.94 1.18

93 94 12 161 9 591 1.48 1.45 29 23 3 777 3 983 2.21 1.83 64 71 8 384 5 608 1.16 1.32

182 131 14 614 8 274 2.34 1.97 159 116 10 948 6 813 2.53 2.09 23 15 3 666 1 461 1.00 1.07

25 24 3 986 4 074 2.28 2.50 11 14 1 596 1 616 3.73 3.00 14 10 2 390 2 458 1.14 1.80

24 32 3 407 5 355 2.54 2.09 14 27 2 070 3 159 3.57 2.30 10 5 1 337 2 196 1.10 1.00

17 19 116 218 25 376 4.24 3.37 8 10 97 303 11 646 2.25 1.90 9 9 18 915 13 730 6.00 5.00

Exposição/exibição

Exhibition/Expo

與會/入場人次 No de participantes No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

酒店 Hotéis/Hotel 其他場地 Outros locais/Other Venue

小計 Subtotal

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

小計 Subtotal

3 按類型劃分的會展活動主要統計 (2009年上半年)

類別 Tipo/Type

活動總計 No de eventos

No. of Events

總數 Total 與會/入場人次 No de participantes No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

獎勵會議旅遊及其他 Reunião incentivo-viagem e outras Incentive Meeting/Travel & Others

展覽/博覽會 政府會議 Reunião do Governo Government Meeting

協會/組織會議

Reunião da associação/organização Association Meeting

公司會議 Reunião da sociedade Coperate Meeting

大型會議 Conferência Conference

ESTATÍSTICAS PRINCIPAIS SOBRE REUNIÕES, CONFERÊNCIAS E EXPOSIÇÕES SEGUNDO O TEMA - PRIMEIRO SEMESTRE DE 2009 PRINCIPAL STATISTICS ON MICE EVENTS BY SUBJECT - FIRST HALF YEAR OF 2009

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

第1季 ^r 1^O T^r Q1^r

第2季 2^O T Q2

總數 Total 383 347 153 864 57 423 2.22 1.84 229 204 116 327 28 546 2.65 2.07 154 143 37 537 28 877 1.58 1.52

銀行及金融

Actividade bancária e financeira Banking & Finance

27 31 2 985 5 537 1.56 2.35 20 30 599 4 737 1.70 2.37 7 1 2 386 800 1.14 2.00

商業、貿易及管理 Comércio e gestão

Commerce,Trade & Management

112 105 112 029 13 023 2.48 1.97 82 78 106 153 10 521 2.62 2.27 30 27 5 876 2 502 2.10 1.11

教育及培訓 Educação e formação Education & Training

59 52 8 498 5 166 1.34 1.46 20 25 1 009 1 598 1.45 1.64 39 27 7 489 3 568 1.28 1.30

資訊及科技

Tecnologia de informação Information Technology

48 40 3 721 8 209 3.02 1.88 35 22 2 535 1 776 3.74 2.41 13 18 1 186 6 433 1.08 1.22

醫療健康 Saúde

Medical & Health

46 41 5 272 3 423 1.80 1.22 36 19 2 944 1 461 2.03 1.37 10 22 2 328 1 962 1.00 1.09

旅遊及文化 Turismo e cultura Tourism & Culture

45 60 17 701 14 753 2.89 1.95 20 21 1 439 2 134 3.10 1.90 25 39 16 262 12 619 2.72 1.97

其他 Outros Others

46 18 3 658 7 312 2.04 2.33 16 9 1 648 6 319 3.94 1.67 30 9 2 010 993 1.03 3.00

r 修訂數字 Dado revisto

其他場地 Outros locais/Other Venue

小計 Subtotal

與會/入場人次 No de participantes

No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

4 按主題劃分的會展活動主要統計 (2009年上半年)

主題

Tema / Subject

總數 Total 活動總計

No de eventos No. of Events

與會/入場人次 No de participantes No. of Participants

平均會期(日) Duração média (dias) Average Duration (day)

平均會期(日) Duração média (dias) Average Duration (day) 酒店 Hotéis/Hotel

小計 Subtotal

與會/入場人次 No de participantes No. of Participants

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