Principal Indicators Per-capita Spending MOP
www.dsec.gov.mo 2015.02
139 199 90
Per-capita Spending of Visitors by Place of Residence .. Not Applicable
1,056 ..
474 349
634 118 Visitors
Overnight Visitors Same-day Visitors
796 1,193 472
4.2 10,866 9.1
-3.5 1,959 -20.2
-13.9 61,749 3.7
2.6 50,883 -17.7
14,054 11,058 2,995 1,757 Total Spending of Visitors (Million MOP)
Overnight Visitors Same-day Visitors
Per-capita Spending of Visitors (MOP)
year
Change (%) Current
Quarter 2014
Year-on- Change (%)
Year-on- year
Per-capita spending of overnight and same-day Mainland visitors topped at MOP3,587 and MOP815 respectively. Shopping spending of overnight visitors was MOP1,629 (45.4% of total) and that of same-day visitors was MOP644 (79.0%), down by 35.0% and 18.4% respectively year-on-year.
Alameda Dr. Carlos d' Assumpção No. 411-417, Dynasty Plaza, 17th floor, Macao Tel: (853) 8399 5311 Fax: (853) 2830 7825 E-mail: [email protected] Official Statistics. Reproduction of these data is allowed provided the source is quoted.
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Total spending (excluding gaming expenses) of visitors amounted to MOP14.05 billion in the fourth quarter, down by 13.9% year-on-year. Spending of overnight visitors decreased by 17.7% year-on-year, while that of same-day visitors increased by 4.2%.
Per-capita spending of visitors was MOP1,757 in the fourth quarter, down by 20.2% year-on-year, which was spent mainly on Shopping (45.3%), Accommodation (26.9%) and Food & Beverage (19.9%). Per-capita spending of overnight and same-day visitors decreased by 18.4% and 8.9%
respectively.
For the whole year of 2014, total spending of visitors reached MOP61.75 billion, up by 3.7% from MOP59.54 billion in 2013. Per-capita spending of visitors was MOP1,959, down by 3.5% year-on-year. Per-capita spending of overnight visitors rose slightly by 0.5% to MOP3,493, while that of same-day visitors dropped by 3.2% to MOP641.
Visitors from the United Kingdom had relatively high per-capita spending (MOP1,518) among the long-haul visitors, up by 19.0%
year-on-year, followed by that of visitors from the United States (MOP1,365), up by 12.1%. Long-haul visitors spent primarily on Accommodation and Food & Beverage.
•
Shopping
Beverage Others Accommodation Food &
•
In the fourth quarter of 2014, per-capita spending of Mainland visitors was MOP2,038, down by 27.3% year-on-year. Shopping spending plunged by 32.8% year-on-year to MOP1,079 (52.9% of total), which was spent mainly on Local Food Products, Jewellery & Watches, Cosmetics &
Perfume. Spending of those travelling under the Individual Visit Scheme (IVS) decreased by 10.0% to MOP2,618, with 62.9% being spent on shopping.
3,082 0.5
-3.2 -8.9
-18.4
679 641
Structure of Shopping Spending Overnight Visitors
Same-day Visitors
•
3,493
Per-capita spending of visitors from Singapore increased by 10.2% year-on-year, at MOP1,977, and that of visitors from Malaysia rose by 5.1%, at MOP1,718. On the other hand, per- capita spending of visitors from Japan (MOP1,716), Taiwan (MOP1,510) and Hong Kong (MOP912) decreased by 4.7%, 3.9% and 3.8% respectively year-on-year.
•
VISITOR EXPENDITURE SURVEY
4
THQUARTER / 2014
Others 11.7%
Handbags & Shoes
11.9% Cosmetics &
Perfume 16.9%
Local Food Products 26.1%
Jewellery & Watches 18.6%
Clothing 14.8%
2,038 912
1,510 1,716 1,718
1,977 1,638 1,365
1,518 1,413
0 500 1,000 1,500 2,000 2,500 3,000
Mainland China Hong Kong Taiwan Japan Malaysia Singapore Thailand U.S.A.
United Kingdom Australia
MOP Current Quarter Same Quarter of 2013 Government of Macao Special Administrative Region
Statistics and Census Service
Sampling Error MOP
4 th Quarter Historical Data
Visitors
Overnight Visitors 4 th Quarter
Same-day Visitors Total Spending (Million MOP)
Annual Per-capita Spending (MOP)
Visitors Annual
Overnight Visitors Total Spending (Million MOP)
Same-day Visitors # Per-capita Spending (MOP)
.. Not Applicable
0# Magnitude less than half of the unit employed
2︱VISITOR EXPENDITURE SURVEY 4 TH QUARTER / 2014
2013 Main Purpose of Visit
37,892 45,328
•
•
•
For the whole year of 2014, visitors from Mainland China had the highest per-capita spending, at MOP2,354, down by 8.2% year-on- year, followed by that of visitors from Singapore (MOP1,904) and Japan (MOP1,846). Per-capita spending of visitors from Australia was relatively high among the long-haul visitors, at MOP1,489.
0.6
0.8
52,345 Per-capita Spending of Visitors in 2014
13,362 14,575 16,318 10,723
2010 Per-capita
0.6 .. 0.1
0.3 0.4
0.7 0.1
1.7
..
0.3
1,682
•
2012
0.4 0.2
0.2
0 1.4
1,518 1,864
0.3 2,030
2.3 0.7 0.5
1,619
2,019 2,201
59,541 Food &
Beverage Spending
1,820 Shopping Accommodation
1.3 1.1 2011
2.7
In the fourth quarter of 2014, 57.1% of the visitors came to Macao mainly for vacation, and 23.5% for transit.
Analysed by place of residence, 25.1% of the visitors from Hong Kong came to Macao mainly for gaming activities, higher than that of other countries and regions.
Most of the visitors from Taiwan (52.5%) were transit visitors, while visitors from Malaysia came mainly for vacation (76.6%).
Long-haul visitors from Australia, the United Kingdom and the United States came to Macao mainly for vacation, representing 81.2%, 71.8% and 70.5% of the total respectively.
•
•
Per-capita spending of overnight visitors from Mainland China was MOP4,232, down by 5.0% year-on-year. Overnight visitors from Taiwan and Singapore spent an average of MOP3,451 and MOP3,079, up by 4.7% and 12.0% respectively.
•
Visitors mainly spent on Shopping (48.7%), Accommodation (25.7%) and Food & Beverage (18.6%).
Vacation 57.1%
Others 1.2%
Visiting Relatives
& Friends 5.7%
Business &
Professional 5.2%
Transit 23.5%
Gaming 7.3%
0 1,000 2,000 3,000 4,000 5,000
Mainland China Hong Kong Taiwan Japan Malaysia Singapore Thailand U.S.A.
United Kingdom Australia
MOP Same-day Visitors Overnight Visitors Visitors
Visitors’ Comments %
•
•
Methodology
Glossary Visitor:
Classification of visitors:
he/she have accommodation arrangement with a hotel/guesthouse.
Main Purpose of Visit: The most important reason or motivation for the trip, in the absence of which the trip would not have taken place.
Note: “Visitor” is defined in accordance with the International Recommendations for Tourism Statistics 2008 of the United Nations World Tourism Organization (UNWTO).
For additional information:
http://www.dsec.gov.mo/e/visitor_expenditure.aspx
3︱VISITOR EXPENDITURE SURVEY 4 TH QUARTER / 2014
Public Transport
9.7 Travel Agencies
3.5 1.1
5.1 5.7
2.4
Restaurants
Environmental Hygiene Public Facilities
75.7
40.4 Points of Tourist Attractions
88.2 81.4 Hotels
13.7 18.4
14.6 65.6
16.9 77.8
4.0
21.8 14.5 23.3
Needed/ No
Comment
1.0 18.8
1.7 2.8
0.4
1.1 3.0
0.8 4.5
2.1
Same-day Visitor: Visitor who does not spend the night in any residential accommodation, hotel/guesthouse, or casino in the place visited, nor does According to the results of Visitors’ Comments Survey in the fourth quarter of 2014, about 88.2% of the visitor-users were satisfied with the services and facilities of hotels, up by 2.3 percentage points quarter-to-quarter, and 82.0% complimented about the services of shops, up by 0.7 percentage points.
donations, expenses on purchase of assets and goods for resale.
Overnight Visitor: Visitor who stays at least one night in a residential accommodation or casino in the place visited, or has accommodation arrangement
Spending of Visitors: The amount paid by visitors for the purchase of goods and services for own use or to give away, including expenses paid by the visitors or reimbursed by others such as relatives, friends or employers. Spending of visitors excludes gaming expenses, employed by a resident entity in the country or place visited.
Any person taking a trip to a main destination outside his/her usual environment, for less than a year, for any main purpose other than to be The Visitor Expenditure Survey and the Visitors' Comments Survey adopt systematic sampling in selecting samples who are non-residents of Macao.
At different checkpoints, enumerators collect from departing visitors spending data and comments on services and facilities during their stay in Macao.
a hotel/guesthouse.
Satisfied/
Sufficient Fair
Improvement Insufficient
Shops
Gaming Establishments
80.9 12.7
19.7
82.0 13.9
About 40.4% of the visitors commented that points of tourist attractions were adequate, down by 6.5 percentage points quarter-to- quarter; meanwhile, 18.8% considered that public transport services should be improved, up by 1.8 percentage points.
70.8
