品牌關係：顧客價值與品牌愛慕 - 政大學術集成

(1982), “An Investigation into the Determinants of Customer Satisfaction,” Journal of Marketing Research, Vol. 1996), “Relationship Marketing in Consumer Markets,” Journal

(2000), “Assessing the Effects of Quality, Value, and Customer Satisfaction on Consumer Behavioral Intentions in Service Environments,” Journal of Retailing, Vol. (2001),

Most of the studies used these theme parks as a research object and mainly focused on service quality, customer satisfaction and possible reasons that influence the willingness of

Through literatures relevant to service quality, service value, customer satisfaction and customer loyalty, this research conducts study on the five aspects of the theme

有感於瑞典與美國顧客滿意指標的成功經驗，屬於歐洲的顧客滿意指標 (European Customer Satisfaction Index, ECSI) 乃在官方授意下由歐洲品質組織 (European Organization for

This study aims to explore whether the service quality and customer satisfaction have a positive impact on the organizational performance of the services and whether the

Service quality, customer satisfaction and customer loyalty are also different while people used Taipei Smart Card in different situation.. We suggest that the Taipei Smart

A model of service quality perceptions and health care consumer behavior. Measurement and evaluation of satisfaction processes in